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Journal of customer behaviour
Journal of historical research in marketing
86
Marketing theory
83
SpringerLink / Bücher
72
Industrial marketing management : the international journal for industrial and high-tech firms
63
Journal of marketing management : MM
60
Journal of macromarketing : examining the interactions among markets, marketing, and society
58
Journal of the Academy of Marketing Science
52
Legends in marketing
40
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39
Journal of marketing
38
European journal of marketing : EJM
35
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
32
Marketing : ZFP ; journal of research and management
30
Springer eBook Collection / Business and Economics
29
History of marketing thought ; Volume 1
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AMS review : official publication of the Academy of Marketing Science
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Major theoretical debates and contemporary issues in marketing theory
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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The development of marketing theory and its philosophical underpinnings
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The history of marketing science
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Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
16
Journal of marketing education : JME
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Australasian marketing journal
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Critical marketing : issues in contemporary marketing
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Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven
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Gabler Edition Wissenschaft
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Journal of strategic marketing
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ECONIS (ZBW)
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1
Editorial: Marketing in adversity
Baker, Michael John
;
Gummesson, Evert
- In:
Journal of customer behaviour
8
(
2009
)
2
,
pp. 97-103
Persistent link: https://www.econbiz.de/10003870012
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2
Double, double toil and trouble : on the equivocal magic of marketing
Brown, Stephen
- In:
Journal of customer behaviour
8
(
2009
)
2
,
pp. 163-175
Persistent link: https://www.econbiz.de/10003870030
Saved in:
3
Reflecting upon the linguistic limitations of marketing managerial practice
Quinn, Lee
- In:
Journal of customer behaviour
9
(
2010
)
3
,
pp. 243-251
Persistent link: https://www.econbiz.de/10008697920
Saved in:
4
Commentary: Statistics in marketing and consumer research
Baron, Steve
- In:
Journal of customer behaviour
9
(
2010
)
3
,
pp. 229-242
Persistent link: https://www.econbiz.de/10008697930
Saved in:
5
Towards post-industrial marketing : marketplace wisdom
Kadirov, Djavlonbek
;
Varey, Richard J.
- In:
Journal of customer behaviour
9
(
2010
)
4
,
pp. 379-398
Persistent link: https://www.econbiz.de/10008780432
Saved in:
6
Future marketing : dialectics of post-industrial development
Kadirov, Djavlonbek
;
Varey, Richard J.
- In:
Journal of customer behaviour
9
(
2010
)
4
,
pp. 357-377
Persistent link: https://www.econbiz.de/10008780434
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7
The post-industrialism/post-capitalism citizen : a heterogeneous actor in a complex exchange and value creating environment
Rondell, Jimmie G.
;
Sorhammar, David
- In:
Journal of customer behaviour
9
(
2010
)
4
,
pp. 335-344
Persistent link: https://www.econbiz.de/10008780439
Saved in:
8
Staging consciousness : marketing 3.0 post-consumerism and future pathways
Varey, Richard J.
;
McKie, David
- In:
Journal of customer behaviour
9
(
2010
)
4
,
pp. 321-334
Persistent link: https://www.econbiz.de/10008780444
Saved in:
9
Theory, practice and impact in academic marketing research
Baker, Michael John
- In:
Journal of customer behaviour
9
(
2010
)
1
,
pp. 5-18
Persistent link: https://www.econbiz.de/10003965728
Saved in:
10
Functional identities, resource integrators and the service-dominant logic
Rondell, Jimmie G.
;
Sorhammar, David
- In:
Journal of customer behaviour
9
(
2010
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10003965731
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