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~isPartOf:"Journal of fashion marketing and management"
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Digital luxury : transforming...
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Konsumentenverhalten
69
Consumer behaviour
68
Brand management
65
Markenführung
65
Mode
63
Fashion
62
Luxury goods
55
Luxusgüter
55
Brand image
32
Markenimage
32
Brand
27
Markenartikel
26
Bekleidungsindustrie
19
Clothing industry
19
Social Web
15
Social web
15
Textile distribution
15
Textilhandel
15
Bekleidung
12
Clothing
12
Internet marketing
12
Online-Marketing
12
Beziehungsmarketing
11
Relationship marketing
11
Marketing management
10
Marketingmanagement
10
Luxury
9
China
8
Brand loyalty
7
Gesellschaft
6
Luxury brands
6
Online retailing
6
Online-Handel
6
Society
6
Branding
5
Corporate Social Responsibility
5
Corporate social responsibility
5
Designation of origin
5
Fashion industry
5
Herkunftsbezeichnung
5
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1
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Article
93
Book / Working Paper
4
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Article in journal
96
Aufsatz in Zeitschrift
96
Collection of articles of several authors
4
Sammelwerk
4
Case study
1
Fallstudie
1
Language
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English
97
Author
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Phau, Ian
8
Jain, Sheetal
3
Choo, Ho Jung
2
Hudders, Liselot
2
Kent, Anthony
2
Kim, HaeJung
2
Kim, Jieun
2
Kim, Jiyoung
2
Lee, Yuri
2
Magrath, Victoria
2
McCormick, Helen
2
Miller, Karen
2
Perry, Patsy
2
Stanforth, Nancy
2
Sung, Billy
2
Warnaby, Gary
2
Yu, Shubin
2
Ahn, SooKyoung
1
Alevizou, Panayiota J.
1
Alexander, Bethan
1
Amatulli, Cesare
1
Anning-Dorson, Thomas
1
Arroyo-Cañada, Francisco-Javier
1
Bang Nguyen Viet
1
Barnes, Liz
1
Behrens, Stefan
1
Berlanga Silvente, Vanesa
1
Bhaduri, Gargi
1
Bradshaw, Amanda S.
1
Brum, Alessandro
1
Brun, Alessandro
1
Cao, Dongmei
1
Carduck, Juliane
1
Casais, Beatriz
1
Castelli, Cecilia
1
Cauberghe, Verolien
1
Cavender, RayeCarol
1
Chang, Jae Youn
1
Cheah, Isaac
1
Cho, Eunjoo
1
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Published in...
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Journal of fashion marketing and management
Journal of business research : JBR
970
The journal of brand management : an international journal
592
SpringerLink / Bücher
494
The journal of product & brand management
410
Journal of retailing and consumer services
400
Industrial marketing management : the international journal for industrial and high-tech firms
341
Journal of strategic marketing
278
European journal of marketing : EJM
237
Journal of marketing management : MM
213
Journal of marketing communications
196
Marketing intelligence & planning
186
Journal of the Academy of Marketing Science
179
Journal of marketing
175
Psychology & marketing
168
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
163
International journal of hospitality management
162
Springer eBook Collection
154
Asia Pacific journal of marketing and logistics
151
The journal of business & industrial marketing
136
Europäische Hochschulschriften / 5
131
Gabler Edition Wissenschaft
116
International marketing review
111
Journal of advertising research
108
Marketing letters : a journal of research in marketing
106
Business horizons
97
Marketing : ZFP ; journal of research and management
96
Journal of global marketing
95
Journal of marketing research : JMR
94
The IUP journal of brand management : IJBRM
93
The marketing review
92
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
91
Cogent business & management
90
International journal of internet marketing and advertising : IJIMA
90
Journal of international consumer marketing
90
Innovatives Markenmanagement
89
Journal of promotion management : JPM
89
Research
86
Springer eBook Collection / Business and Economics
86
International journal of advertising : the review of marketing communications
84
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ECONIS (ZBW)
96
OLC EcoSci
1
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97
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1
Luxury fashion
2015
Persistent link: https://www.econbiz.de/10011502848
Saved in:
2
Online behaviour of luxury fashion brand advocates
Parrott, Guy
;
Danbury, Annie
;
Kanthavanich, Poramate
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 360-383
Persistent link: https://www.econbiz.de/10011502872
Saved in:
3
Web atmospheric qualities in luxury fashion brand web sites
Kim, Hyeonsoo
;
Choi, Yun Jung
;
Lee, Yuri
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Saved in:
4
Antecedents and outcomes of brand prominence on willingness to buy luxury brands
Cheah, Isaac
;
Phau, Ian
;
Chong, Calvin
;
Shimul, Anwar Sadat
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 402-415
Persistent link: https://www.econbiz.de/10011502882
Saved in:
5
Retaining the allure of luxury brands during an economic downturn : can brand globalness influence consumer perception?
Hassan, Salah
;
Musić-Mehmedović, Melika
;
Duverger, …
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 416-429
Persistent link: https://www.econbiz.de/10011502895
Saved in:
6
Brand luxury index : a reconsideration and revision
Kim, Jieun
;
Johnson, Kim K.
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 430-444
Persistent link: https://www.econbiz.de/10011502902
Saved in:
7
The role of functional and symbolic brand associations on brand loyalty : a study on luxury brands
Esmaeilpour, Fariba
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 467-484
Persistent link: https://www.econbiz.de/10011502910
Saved in:
8
Targeting the luxury consumer: a vice or virtue? : a cross-cultural comparison of the effectiveness of behaviorally targeted ads
Yu, Shubin
;
Hudders, Liselot
;
Cauberghe, Verolien
- In:
Journal of fashion marketing and management
21
(
2017
)
2
,
pp. 187-205
Persistent link: https://www.econbiz.de/10011661972
Saved in:
9
Luxury fashion consumption and Generation Y consumers : self, brand consciousness, and consumption motivations
Giovannini, Sarah
;
Xu, Yingjiao
;
Thomas, Jane Boyd
- In:
Journal of fashion marketing and management
19
(
2015
)
1
,
pp. 22-40
Persistent link: https://www.econbiz.de/10011299345
Saved in:
10
Measuring the impact of beliefs on luxury buying behavior in an emerging market : empirical evidence from India
Jain, Sheetal
;
Khan, Mohd Naved
- In:
Journal of fashion marketing and management
21
(
2017
)
3
,
pp. 341-360
Persistent link: https://www.econbiz.de/10011773343
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