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~isPartOf:"Journal of fashion marketing and management"
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Mode
224
Fashion
217
Konsumentenverhalten
168
Consumer behaviour
163
Bekleidungsindustrie
79
Clothing industry
79
Brand management
65
Markenführung
65
Textile distribution
63
Textilhandel
63
Luxury goods
45
Luxusgüter
45
Clothing
36
Social Web
36
Brand image
35
Markenimage
35
Social web
35
Bekleidung
34
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32
Markenartikel
31
USA
30
Beziehungsmarketing
28
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26
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21
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18
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Lieferkette
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Online-Handel
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15
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265
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Phau, Ian
6
Choo, Ho Jung
5
Thomas, Jane Boyd
5
Johnson, Kim K. P.
4
Kim, Hyunsook
4
McCormick, Helen
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Choi, Tsan-Ming
3
Costa, Marconi Freitas da
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Guercini, Simone
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Kang, Ju-Young M.
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Karpova, Elena
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Khare, Arpita
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Kim, HaeJung
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Kim, Jieun
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Lee, Ha Kyung
3
Lee, Yuri
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Lo, Chris K. Y.
3
Perry, Patsy
3
Sadachar, Amrut
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Yan, Ruoh-nan
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Yoon, Namhee
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Codeluppi, Vanni
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Costa, Cristiane Salomé Ribeiro
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De Oliveira Campos, Patrícia
2
Doss, Farrell
2
Fiore, Ann Marie
2
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Journal of fashion marketing and management
Journal of business research : JBR
1,585
Journal of retailing and consumer services
1,015
SpringerLink / Bücher
773
The journal of brand management : an international journal
584
Industrial marketing management : the international journal for industrial and high-tech firms
552
International journal of hospitality management
450
The journal of product & brand management
417
Technological forecasting & social change : an international journal
312
Psychology & marketing
294
Journal of strategic marketing
283
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
282
Tourism management : research, policies, practice
278
Journal of the Academy of Marketing Science
263
The journal of services marketing
262
International journal of internet marketing and advertising : IJIMA
261
The service industries journal
251
Springer eBook Collection
249
Journal of marketing
245
Journal of marketing management : MM
244
The journal of business & industrial marketing
241
Journal of travel and tourism marketing
240
European journal of marketing : EJM
237
Asia Pacific journal of marketing and logistics
235
Journal of marketing communications
232
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
223
Management science : journal of the Institute for Operations Research and the Management Sciences
221
Cogent business & management
215
International journal of contemporary hospitality management
209
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
209
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
206
Marketing intelligence & planning
205
Information systems research : ISR
200
Journal of advertising research
197
Journal of hospitality marketing & management
190
Business horizons
183
International journal of advertising : the review of marketing communications
182
Journal of retailing
179
International journal of electronic customer relationship management : IJECRM
167
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
165
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ECONIS (ZBW)
256
OLC EcoSci
9
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265
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1
The role of customer brand engagement in the use of
Instagram
as a "shop window" for
fashion
-industry social commerce
Molina-Prados, Aida
;
Muñoz-Leiva, Francisco
; …
- In:
Journal of fashion marketing and management
26
(
2022
)
3
,
pp. 495-515
Persistent link: https://www.econbiz.de/10013384541
Saved in:
2
User engagement in social media : an explorative study of Swedish
fashion
brands
Geissinger, Andrea
;
Laurell, Christofer
- In:
Journal of fashion marketing and management
20
(
2016
)
2
,
pp. 177-190
Persistent link: https://www.econbiz.de/10011575484
Saved in:
3
Brands, community and style : exploring linking value in
fashion
blogging
Pihl, Christopher
- In:
Journal of fashion marketing and management
18
(
2014
)
1
,
pp. 3-19
Persistent link: https://www.econbiz.de/10010259200
Saved in:
4
How TOMS' "one day without shoes" campaign brings stakeholders together and co-creates value for the brand using
Instagram
as a platform
Roncha, Ana
;
Radclyffe-Thomas, Natascha
- In:
Journal of fashion marketing and management
20
(
2016
)
3
,
pp. 300-321
Persistent link: https://www.econbiz.de/10011594911
Saved in:
5
Building brand loyalty in e-commerce of
fashion
lingerie
Sanchez Torres, Javier A.
;
Arroyo-Cañada, Francisco-Javier
- In:
Journal of fashion marketing and management
21
(
2017
)
1
,
pp. 103-114
Persistent link: https://www.econbiz.de/10011703068
Saved in:
6
Corporate branding, emotional attachment and brand loyalty : the case of luxury
fashion
branding
So, Jing Theng
;
Parsons, Andrew Grant
;
Yap, Sheau-fen
- In:
Journal of fashion marketing and management
17
(
2013
)
4
,
pp. 403-423
Persistent link: https://www.econbiz.de/10010198004
Saved in:
7
Online behaviour of luxury
fashion
brand advocates
Parrott, Guy
;
Danbury, Annie
;
Kanthavanich, Poramate
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 360-383
Persistent link: https://www.econbiz.de/10011502872
Saved in:
8
Web atmospheric qualities in luxury
fashion
brand web sites
Kim, Hyeonsoo
;
Choi, Yun Jung
;
Lee, Yuri
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Saved in:
9
CSR ads matter to luxury
fashion
brands : a construal level approach to understand Gen Z consumers' eWOM on social media
Youn, Song-yi
;
Cho, Eunjoo
- In:
Journal of fashion marketing and management
26
(
2022
)
3
,
pp. 516-533
Persistent link: https://www.econbiz.de/10013384546
Saved in:
10
Facebook in the low-cost
fashion
sector : the case of Primark
Del Olmo Arriaga, Josep Lluis
;
Berlanga Silvente, Vanesa
- In:
Journal of fashion marketing and management
21
(
2017
)
4
,
pp. 512-522
Persistent link: https://www.econbiz.de/10011795882
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