Similar Search Results

Rego, Lopo L.; Morgan, Neil A.; Fornell, Claes - In: Journal of marketing 77 (2013) 5, pp. 1-20

Persistent link: https://www.econbiz.de/10009793115

Wichmann, Julian R. K.; Wiegand, Nico; Reinartz, Werner J. - In: Journal of marketing 86 (2022) 1, pp. 109-131

Persistent link: https://www.econbiz.de/10012794732

Bei, Zhiling; Gielens, Katrijn - In: Journal of marketing 87 (2023) 2, pp. 253-274

Persistent link: https://www.econbiz.de/10014245087

Eilert, Meike; Jayachandran, Satish; Kalaignanam, Kartik; … - In: Journal of marketing 81 (2017) 3, pp. 111-129

Persistent link: https://www.econbiz.de/10011697852

Lam, Son K.; Ahearne, Michael; Hu, Ye; Schillewaert, Niels - In: Journal of marketing 74 (2010) 6, pp. 128-146

Persistent link: https://www.econbiz.de/10008702698

Kwak, Hyokjin; Puzakova, Marina; Rocereto, Joseph F. - In: Journal of marketing 79 (2015) 4, pp. 56-76

Persistent link: https://www.econbiz.de/10011304637

Sirianni, Nancy J.; Bitner, Mary Jo; Brown, Stephen Walter - In: Journal of marketing 77 (2013) 6, pp. 108-123

Persistent link: https://www.econbiz.de/10010203344

Stahl, Florian; Heitmann, Mark; Lehmann, Donald R.; … - In: Journal of marketing 76 (2012) 4, pp. 44-63

Persistent link: https://www.econbiz.de/10009782957

Connors, Scott; Khamitov, Mansur; Thomson, Matthew; … - In: Journal of marketing 85 (2021) 5, pp. 92-108

Persistent link: https://www.econbiz.de/10012608718

Batra, Rajeev; Ahuvia, Aaron; Bagozzi, Richard P. - In: Journal of marketing 76 (2012) 2, pp. 1-16

Persistent link: https://www.econbiz.de/10009737494