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Know your customer : how salesperson perceptions of customer relationship quality form and influence account profitability
Mullins, Ryan R.; Ahearne, Michael; Lam, Son K.; Hall, … - In: Journal of marketing 78 (2014) 6, pp. 38-58
Persistent link: https://www.econbiz.de/10010463459
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How images of other consumers influence subsequent taste perceptions
Poor, Morgan; Duhachek, Adam; Krishnan, H. Shanker - In: Journal of marketing 77 (2013) 6, pp. 124-139
Persistent link: https://www.econbiz.de/10010203341
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Making choices while smelling, tasting, and listening : the role of sensory (dis)similarity when sequentially sampling products
Biswas, Dipayan; Labrecque, Lauren I.; Lehmann, Donald R.; … - In: Journal of marketing 78 (2014) 1, pp. 112-126
Persistent link: https://www.econbiz.de/10010250059
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Breaking through fast-forwarding : brand information and visual attention
Brasel, S. Adam; Gips, James - In: Journal of marketing 72 (2008) 6, pp. 31-48
Persistent link: https://www.econbiz.de/10003782411
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Why consumers don't see the benefits of genetically modified foods, and what marketers can do about it
Hingston, Sean T.; Noseworthy, Theodore J. - In: Journal of marketing 82 (2018) 5, pp. 125-140
Persistent link: https://www.econbiz.de/10011912143
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Trying harder and doing worse : how grocery shoppers track in-store spending
Ittersum, Koert van; Pennings, Joost M. E.; Wansink, Brian - In: Journal of marketing 74 (2010) 2, pp. 90-104
Persistent link: https://www.econbiz.de/10003995124
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From waste to taste : how "ugly" labels can increase purchase of unattractive produce
Mookerjee, Siddhanth; Cornil, Yann; Hoegg, JoAndrea - In: Journal of marketing 85 (2021) 3, pp. 62-77
Persistent link: https://www.econbiz.de/10012522219
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Pretty healthy food : how and when aesthetics enhance perceived healthiness
Hagen, Linda - In: Journal of marketing 85 (2021) 2, pp. 129-145
Persistent link: https://www.econbiz.de/10012485587
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Competitive effects of front-of-package nutrition labeling adoption on nutritional quality : evidence from facts up front-style labels
Lim, Joon Ho; Rishika, Rishika; Janakiraman, Ramkumar; … - In: Journal of marketing 84 (2020) 6, pp. 3-21
Persistent link: https://www.econbiz.de/10012309675
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Cueing morality : the effect of high-pitched music on healthy choice
Huang, Xun Irene; Labroo, Aparna A. - In: Journal of marketing 84 (2019) 6, pp. 130-143
Persistent link: https://www.econbiz.de/10012309682