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Crittenden, Victoria Lynn
3
Spiller, Lisa D.
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Bal, Anjali S.
2
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2
Davis, Cassandra
2
Ferrell, Odies C.
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Grewal, Dhruv
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Journal of marketing education : JME
SpringerLink / Bücher
1,563
Springer eBook Collection
353
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351
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340
Europäische Hochschulschriften / 5
302
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Journal of Food Distribution Research
208
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194
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130
Industrial marketing management : the international journal for industrial and high-tech firms
122
essentials
120
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110
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98
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
98
International Food and Agribusiness Management Review
94
Innovatives Markenmanagement
90
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
88
Neue betriebswirtschaftliche Forschung : Nbf
88
Agricultural Economics Reports
80
Amber Waves
80
European journal of marketing : EJM
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
77
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76
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Journal of marketing management : MM
74
Schriften zu Marketing und Management
74
farmdoc daily
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Schriftenreihe Studien zum Konsumentenverhalten
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Review of Marketing and Agricultural Economics
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Springer eBook Collection / Business and Management
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Agricultural and Resource Economics Review
70
Arbeitspapiere / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung e. V.
68
Economics Papers from University Paris Dauphine
68
Management science : journal of the Institute for Operations Research and the Management Sciences
67
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ECONIS (ZBW)
78
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78
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1
The skills
marketing
majors believe they acquire : evidence from a national survey
Hartley, Phillip
;
Routon, P. Wesley
;
Torres, Luis
- In:
Journal of marketing education : JME
41
(
2019
)
3
,
pp. 202-214
Persistent link: https://www.econbiz.de/10012113931
Saved in:
2
Creating a professional blog : the impact of student learning styles on perceptions of learning
Fowler, Kendra
;
Thomas, Veronica L.
- In:
Journal of marketing education : JME
37
(
2015
)
3
,
pp. 181-189
Persistent link: https://www.econbiz.de/10011410668
Saved in:
3
Engaging students with social media
Bal, Anjali S.
;
Grewal, Dhruv
;
Mills, Adam
;
Ottley, Gary
- In:
Journal of marketing education : JME
37
(
2015
)
3
,
pp. 190-203
Persistent link: https://www.econbiz.de/10011410672
Saved in:
4
Getting real about suicide prevention in the classroom and beyond : using a classroom simulation to create communications for at-risk individuals
Bal, Anjali S.
;
Weidner, Kelly
;
Leeds, Christopher
; …
- In:
Journal of marketing education : JME
38
(
2016
)
2
,
pp. 90-97
Persistent link: https://www.econbiz.de/10011537307
Saved in:
5
Learning satisfaction in
marketing
simulation games : antecedents and influencers
Caruana, Albert
;
La Rocca, Antonella
;
Snehota, Ivan
- In:
Journal of marketing education : JME
38
(
2016
)
2
,
pp. 107-118
Persistent link: https://www.econbiz.de/10011537315
Saved in:
6
Values-based education for sustainability marketers : two approaches for enhancing student social consciousness
Rountree, Melissa Markley
;
Koernig, Stephen K.
- In:
Journal of marketing education : JME
37
(
2015
)
1
,
pp. 5-24
Persistent link: https://www.econbiz.de/10010514559
Saved in:
7
Integrating metrics across the
marketing
curriculum : the digital and social media opportunity
Spiller, Lisa D.
;
Tuten, Tracy L.
- In:
Journal of marketing education : JME
37
(
2015
)
2
,
pp. 114-126
Persistent link: https://www.econbiz.de/10011336516
Saved in:
8
Integrating quality matters into hybrid course design : a principles of
marketing
case study
Young, Mark R.
- In:
Journal of marketing education : JME
36
(
2014
)
3
,
pp. 233-243
Persistent link: https://www.econbiz.de/10010459662
Saved in:
9
Having many choice options seems like a great idea, but... : student perceptions about the level of choice for a project topic in a
marketing
course
Ackerman, David S.
;
Gross, Barbara L.
;
Celly, Kirti Sawhney
- In:
Journal of marketing education : JME
36
(
2014
)
3
,
pp. 221-232
Persistent link: https://www.econbiz.de/10010459663
Saved in:
10
Special issue: diversity in
marketing
education
Crittenden, Victoria Lynn
(
ed.
);
Davis, Cassandra
(
ed.
); …
-
2020
Persistent link: https://www.econbiz.de/10012216660
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