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The impact of complexity and perceived difficulty on consumer revisit intentions
Reynolds, Nina; Ruiz de Maya, Salvador - In: Journal of marketing management : MM 29 (2013) 5/6, pp. 625-645
Persistent link: https://www.econbiz.de/10009776462
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Sadness bright as glass : the acceptance of emotionally sensitive radical innovation
Hurmerinta, Leila; Sandberg, Brigitta - In: Journal of marketing management : MM 31 (2015) 9/10, pp. 918-939
Persistent link: https://www.econbiz.de/10011405129
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Exploring the factors that support adoption and sustained use of health and fitness wearables
Canhoto, Ana Isabel Domingos; Arp, Sabrina - In: Journal of marketing management : MM 33 (2017) 1/2, pp. 32-60
Persistent link: https://www.econbiz.de/10011690530
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A comprehensive examination of internet banking user behaviour : evidence from customers yet to adopt, currently using and stopped using
Wu, Meimei; Jayawardhena, Chanaka; Hamilton, Robert - In: Journal of marketing management : MM 30 (2014) 9/10, pp. 1006-1038
Persistent link: https://www.econbiz.de/10010411297
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Brand identity and online self-customisation usefulness perception
He, Hongwei; Harris, Lloyd C.; Wang, Weiyue; Haider, Kamran - In: Journal of marketing management : MM 32 (2016) 13/14, pp. 1308-1332
Persistent link: https://www.econbiz.de/10011585855
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The dividualised consumer : skeching the new mask of the consumer
Cluley, Robert; Brown, Stephen D. - In: Journal of marketing management : MM 31 (2015) 1/2, pp. 107-122
Persistent link: https://www.econbiz.de/10010511380
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Consumer intentions to falsify personal information online : unethical or justifiable?
Punj, Girish - In: Journal of marketing management : MM 33 (2017) 15/16, pp. 1402-1412
Persistent link: https://www.econbiz.de/10011850421
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Internal psychological versus external market-driven determinants of the amount of consumer information search amongst online shoppers
Rose, Susan; Samouel, Phillip - In: Journal of marketing management : MM 25 (2009) 1/2, pp. 171-190
Persistent link: https://www.econbiz.de/10003831037
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Consumer vulnerability and the transformative potential of Internet shopping : an exploratory case study
Elms, Jonathan; Tinson, Julie - In: Journal of marketing management : MM 28 (2012) 11/12, pp. 1354-1376
Persistent link: https://www.econbiz.de/10009702002
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The wallpaper matters : digital signage as customer-experience provider at the Harrods (London, UK) department store
Dennis, Charles; Brakus, J. Joško; Alamanos, Eleftherios - In: Journal of marketing management : MM 29 (2013) 3/4, pp. 338-355
Persistent link: https://www.econbiz.de/10009761874