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Consumer behaviour
318
Konsumentenverhalten
318
Einzelhandel
136
Retail trade
136
Beziehungsmarketing
69
Relationship marketing
69
Online retailing
52
Online-Handel
52
Preismanagement
36
Pricing strategy
36
Brand management
33
Markenführung
33
Distribution channel
28
E-commerce
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Electronic Commerce
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Vertriebsweg
28
Retailing
26
Sales promotion
26
Verkaufsförderung
26
Customer satisfaction
24
Kundenzufriedenheit
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Brand
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Dienstleistungsqualität
23
Service quality
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Markenartikel
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Food retailing
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Ladengestaltung
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Lebensmitteleinzelhandel
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Marketing management
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Marketingmanagement
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Store design
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Einzelhandelspreis
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Retail price
19
Brand image
18
Experiment
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Internet marketing
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Markenimage
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Grewal, Dhruv
15
Blut, Markus
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Breugelmans, Els
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Campo, Katia
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Nordfält, Jens
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Roggeveen, Anne L.
6
Verhoef, Peter C.
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Burton, Scot
4
Monroe, Kent B.
4
Oppewal, Harmen
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Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Ahlbom, Carl-Philip
3
Bearden, William O.
3
Bijmolt, Tammo H. A.
3
Biswas, Abhijit
3
Dass, Mayukh
3
Dekimpe, Marnik G.
3
Evanschitzky, Heiner
3
Fuchs, Christoph
3
Gauri, Dinesh Kumar
3
Geyskens, Inge
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Guha, Abhijit
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Hardesty, David M.
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Haruvy, Ernan
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Herhausen, Dennis
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Howlett, Elizabeth
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Inman, J. Jeffrey
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Jha, Subhash
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Jin, Liyin
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Lamey, Lien
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Lehmann, Donald R.
3
Ma, Yu
3
Mantrala, Murali K.
3
Melis, Kristina
3
Neslin, Scott A.
3
Noble, Stephanie M.
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Journal of retailing
Journal of business research : JBR
2,009
Journal of retailing and consumer services
1,943
International journal of hospitality management
796
Journal of air transport management
793
International journal of consumer studies
769
Psychology & marketing
683
NBER working paper series
661
Journal of consumer research : JCR ; an interdisciplinary bimonthly
591
Working paper / National Bureau of Economic Research, Inc.
563
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
541
NBER Working Paper
494
The journal of product & brand management
397
Asia Pacific journal of marketing and logistics
392
Management science : journal of the Institute for Operations Research and the Management Sciences
383
European Journal of Marketing
376
Tourism management : research, policies, practice
372
SpringerLink / Bücher
371
Journal of Consumer Marketing
368
Journal of marketing research : JMR
361
The journal of brand management : an international journal
355
European journal of marketing : EJM
351
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of travel and tourism marketing
334
Journal of international consumer marketing
322
Journal of marketing management : MM
310
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
309
Marketing letters : a journal of research in marketing
307
Journal of marketing communications
304
Cogent business & management
303
Journal of marketing
299
The international review of retail, distribution and consumer research
296
Journal of economic psychology : research in economic psychology and behavioral economics
295
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
295
Environmental & resource economics : the official journal of the European Association of Environmental and Resource Economists
293
Journal of fashion marketing and management
293
International journal of retail & distribution management
292
Journal of consumer behaviour : an international research review
287
Journal of the Academy of Marketing Science
286
The journal of consumer marketing
286
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ECONIS (ZBW)
323
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323
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1
The impact and determinants of nine-ending pricing in grocery retailing
Macé, Sandrine
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 115-130
Persistent link: https://www.econbiz.de/10009513152
Saved in:
2
It's not all relative : the effects of mental and physical positioning of comparative prices on absolute versus relative discount assessment
Choi, Pilsik
;
Coulter, Keith S.
- In:
Journal of retailing
88
(
2012
)
4
,
pp. 512-527
Persistent link: https://www.econbiz.de/10009707153
Saved in:
3
Strategic implications of keeping product value secret from competitor's customers
Harutyunyan, Mushegh
;
Jiang, Baojun
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 382-399
Persistent link: https://www.econbiz.de/10011744843
Saved in:
4
The power of consequential product sounds
Ringler, Christine
;
Sirianni, Nancy J.
;
Christenson, Brett
- In:
Journal of retailing
97
(
2021
)
2
,
pp. 288-300
Persistent link: https://www.econbiz.de/10012649001
Saved in:
5
Partitioned pricing : can we always divide and prosper?
Burman, Bidisha
;
Biswas, Abhijit
- In:
Journal of retailing
83
(
2007
)
4
,
pp. 423-436
Persistent link: https://www.econbiz.de/10003598471
Saved in:
6
On the edge of buying : a targeting approach for indecisive buyers based on willingness-to-pay ranges
Dost, Florian
;
Wilken, Robert
;
Eisenbeiß, Maik
; …
- In:
Journal of retailing
90
(
2014
)
3
,
pp. 393-407
Persistent link: https://www.econbiz.de/10010408215
Saved in:
7
How dispersive opinions affect consumer decisions : endowment effect guides attributional inferences
Xie, Guangming
;
Lü, Kevin
;
Gupta, Suraksha
;
Jiang, Yushi
; …
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 621-638
Persistent link: https://www.econbiz.de/10013270700
Saved in:
8
Understanding money-back guarantees : cognitive, affective, and behavioral outcomes
Suwelack, Thomas
;
Hogreve, Jens
;
Hoyer, Wayne D.
- In:
Journal of retailing
87
(
2011
)
4
,
pp. 462-478
Persistent link: https://www.econbiz.de/10009423196
Saved in:
9
Chronological cues and consumers' preference for mere newness
Jie, Yun
;
Li, Ye
- In:
Journal of retailing
98
(
2022
)
3
,
pp. 527-541
Persistent link: https://www.econbiz.de/10013426745
Saved in:
10
Compete in price or service? : a study of personalized pricing and money back guarantees
Chen, Bintong
;
Chen, Jing
- In:
Journal of retailing
93
(
2017
)
2
,
pp. 154-171
Persistent link: https://www.econbiz.de/10011721763
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