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Modelling consumer responses to an apparel store brand : store image as a risk reducer
Liljander, Veronica; Polsa, Pia; Riel, Allard C. R. van - In: Journal of retailing and consumer services 16 (2009) 4, pp. 281-290
Persistent link: https://www.econbiz.de/10003864541
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Examining the role of store design on consumers' cross-sectional perceptions of retail brand loyalty
Murray, John; Elms, Jonathan; Teller, Christoph - In: Journal of retailing and consumer services 38 (2017), pp. 147-156
Persistent link: https://www.econbiz.de/10011743209
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What drives brand love for natural products? : the moderating role of household size
Kumar, Sushant; Dhir, Amandeep; Talwar, Shalini; … - In: Journal of retailing and consumer services 58 (2021), pp. 1-10
Persistent link: https://www.econbiz.de/10012431647
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The influence of relationship marketing orientation on brand equity in banks
Yoganathan, Dhanushanthini; Jebrajakrithy, Charles; … - In: Journal of retailing and consumer services 26 (2015), pp. 14-22
Persistent link: https://www.econbiz.de/10011347849
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Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty : the case of a commercial bank in Thailand
Jedsada Wongsansukcharoen - In: Journal of retailing and consumer services 64 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
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Managing customer reactions to brand deletion in B2B and B2C contexts
Shah, Purvi - In: Journal of retailing and consumer services 57 (2020), pp. 1-11
Persistent link: https://www.econbiz.de/10012305309
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Increasing customer purchase intention through product return policies : the pivotal impacts of retailer brand familiarity and product categories
Jeng, Shih-Ping - In: Journal of retailing and consumer services 39 (2017), pp. 182-189
Persistent link: https://www.econbiz.de/10011747783
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Manufacturer rebate and channel coordination in O2O retailing
Pei, Zhi; Wooldridge, Barbara Ross; Swimberghe, Krist R. - In: Journal of retailing and consumer services 58 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012430670
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Does the value manufacturers (brands) create translate into enhanced reputation? : a multi-sector examination of the value-satisfaction-loyalty-reputation chain
Tournois, Laurent - In: Journal of retailing and consumer services 26 (2015), pp. 83-96
Persistent link: https://www.econbiz.de/10011347839
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The CRM process in retail and service sector firms in Japan : loyalty development and financial return
Minami, Chieko; Dawson, John A. - In: Journal of retailing and consumer services 15 (2008) 5, pp. 375-385
Persistent link: https://www.econbiz.de/10003742279