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~isPartOf:"Journal of retailing and consumer services"
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Consumer behaviour
1,930
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1,929
Einzelhandel
479
Retail trade
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467
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Park, Jungkun
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Prentice, Catherine
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Septianto, Felix
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Dhir, Amandeep
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Jebarajakirthy, Charles
13
Paul, Justin
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Lombart, Cindy
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Dwivedi, Yogesh Kumar
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Pantano, Eleonora
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Rana, Nripendra P.
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Klaus, Philipp
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Mortimer, Gary
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Otterbring, Tobias
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Sands, Sean
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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Journal of retailing and consumer services
Journal of business research : JBR
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Asia Pacific journal of marketing and logistics
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Tourism management : research, policies, practice
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Journal of travel and tourism marketing
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Journal of international consumer marketing
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Marketing letters : a journal of research in marketing
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Journal of retailing
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Journal of advertising : official publication of the American Academy of Advertising
335
International journal of advertising : the quarterly review of marketing communications
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Journal of fashion marketing and management
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Cogent business & management
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Journal of the Academy of Marketing Science
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International journal of retail & distribution management
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International journal of advertising : the review of marketing communications
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The journal of consumer marketing
300
Journal of consumer behaviour : an international research review
299
The international review of retail, distribution and consumer research
297
Journal of business ethics : JOBE
293
Marketing intelligence & planning
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ECONIS (ZBW)
2,000
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1
Consumers' emotional responses to the Christmas TV
advertising
of four retail brands
Catwright, Joanna
;
McCormick, Helen
;
Warnaby, Gary
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 82-91
Persistent link: https://www.econbiz.de/10011442359
Saved in:
2
Inclusive
advertising
featuring disability on instagram : effect on consumer well-being,
brand
engagement, and purchase intention
Qayyum, Abdul
;
Jamil, Raja Ahmed
;
Shah, Adnan Muhammad
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014373268
Saved in:
3
The role of art infusion in enhancing pro-environmental luxury
brand
advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
4
Investigating the impact of
brand
vs cause interaction on cause related advertisements
Jublee, Daniel Inbaraj
;
Kasilingam, Dharun Lingam
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014373354
Saved in:
5
Getting to know you : social media personalization as a means of enhancing
brand
loyalty and perceived quality
Shanahan, Tyler
;
Tran, Trang P.
;
Taylor, Erik C.
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 57-65
Persistent link: https://www.econbiz.de/10011995447
Saved in:
6
The role of
brand
exposure and experience on
brand
recall : product durables vis-à-vis FMCG
Baumann, Chris
;
Hamin, Hamin
;
Chong, Amy
- In:
Journal of retailing and consumer services
23
(
2015
),
pp. 21-31
Persistent link: https://www.econbiz.de/10010503938
Saved in:
7
Does green
brand
anthropomorphism influence repurchase intention? : understanding the impact of
brand
warmth, psychological ownership, and self-
brand
congruity
Sehgal, Nidhi
;
Jham, Vimi
;
Malhotra, Gunjan
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014373396
Saved in:
8
Cute
brand
logo enhances favorable
brand
attitude : the moderating role of hope
Septianto, Felix
;
Paramita, Widya
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012665986
Saved in:
9
"New and old" : consumer evaluations of co-branding between new brands and Chinese time-honored brands
Zhang, Yicong
;
Guo, Xiaoling
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303117
Saved in:
10
Warmth or competence :
brand
anthropomorphism, social exclusion, and advertisement effectiveness
Liu, Fu
;
Wei, Haiying
;
Zhu, Zhenzhong
;
Chen, Haipeng
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013364472
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