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~isPartOf:"Journal of retailing and consumer services"
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Brand
171
Markenartikel
168
Consumer behaviour
162
Konsumentenverhalten
162
Brand management
145
Markenführung
145
Brand image
96
Markenimage
96
Beziehungsmarketing
60
Relationship marketing
60
Einzelhandel
43
Retail trade
43
Handelsmarke
32
Store brand
32
Brand loyalty
24
Markentreue
22
Social Web
20
Social web
20
Preismanagement
17
Pricing strategy
17
Customer satisfaction
15
Kundenzufriedenheit
15
Advertising effects
13
Internet marketing
13
Luxury goods
13
Luxusgüter
13
Online-Marketing
13
Werbewirkung
13
Confidence
12
Marketing management
12
Marketingmanagement
12
Vertrauen
12
Brand experience
11
Einzelhandelspreis
10
Fashion
10
Mode
10
Retail price
10
China
9
Viral marketing
9
Virales Marketing
9
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Article
179
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180
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3
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3
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Language
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English
180
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Dawes, John
5
Park, Jungkun
4
Dhir, Amandeep
3
Dwivedi, Abhishek
3
Hong, EunPyo
3
Kumar, Vikas
3
Quach, Sara
3
Shao, Wei
3
Talwar, Shalini
3
Trinh, Giang
3
Baumann, Chris
2
Casidy, Riza
2
Clark, Ronald A.
2
De Canio, Francesca
2
Duan, Yongrui
2
Flynn, Leisa Reinecke
2
Goldsmith, Ronald E.
2
Hamin, Hamin
2
Hildebrandt, Lutz
2
Huang, Zongsheng
2
Hyun, Hyowon
2
Japutra, Arnold
2
Katsumata, Sotaro
2
Kaur, Puneet
2
Kaushal, Vikrant
2
Kennedy, Rachel
2
Khan, Imran
2
Konuk, Faruk Anıl
2
Kumar, Jitender
2
Kumar, Sushant
2
Liu, Richie L.
2
Loureiro, Sandra Maria Correia
2
Mimouni Chaabane, Aïda
2
Ngo, Liem Viet
2
Paramita, Widya
2
Park, Hyejune
2
Paul, Justin
2
Prentice, Catherine
2
Rubio Benito, Natalia
2
Septianto, Felix
2
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Institution
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
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Journal of retailing and consumer services
The journal of brand management : an international journal
295
Journal of business research : JBR
289
The journal of product & brand management
201
Economics Papers from University Paris Dauphine
179
ERIM Report Series Research in Management
156
MPRA Paper
147
management revue. Socio-economic Studies
132
REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT
98
Ovidius University Annals, Economic Sciences Series
95
Management and Marketing Journal
89
Psychology & marketing
79
European journal of marketing : EJM
76
Annals of Faculty of Economics
74
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
73
Administrative Sciences
67
SpringerLink / Bücher
66
Cuadernos de Gestión
57
Journal of marketing
51
Amfiteatru Economic Journal
49
IZA Discussion Papers
49
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
48
Cogent business & management
47
Journal of strategic marketing
47
Asia Pacific journal of marketing and logistics
46
Marketing intelligence & planning
46
NBER working paper series
44
Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas
44
Journal for East European Management Studies
43
Marketing letters : a journal of research in marketing
43
International journal of hospitality management
42
ESTUDIOS GERENCIALES
40
Journal of consumer research : JCR ; an interdisciplinary bimonthly
40
Journal of marketing communications
40
SEA - Practical Application of Science
40
The journal of consumer marketing
40
Journal of advertising research
39
Journal of the Academy of Marketing Science
39
Journal of promotion management : JPM
38
Journal of fashion marketing and management
37
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ECONIS (ZBW)
180
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1
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180
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1
Decise visual saliency and consumers' in-store decisions
Clement, Jesper
;
Aastrup, Jesper
;
Forsberg, Signe Charlotte
- In:
Journal of retailing and consumer services
22
(
2015
),
pp. 187-194
Persistent link: https://www.econbiz.de/10010469050
Saved in:
2
UK mid-market department stores : is fashion
product
assortment one key to regaining competitive advantage?
Donnelly, Shannon
;
Gee, Liz
;
Silva, Emmanuel Sirimal
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012238355
Saved in:
3
Product
classifications, consumer characteristics, and patronage preferences
Korgaonkar, Pradeep
;
Becerra, Enrique
;
O'Leary, Bay
; …
- In:
Journal of retailing and consumer services
17
(
2010
)
4
,
pp. 270-277
Persistent link: https://www.econbiz.de/10003989686
Saved in:
4
Swedish food retailers promoting climate smarter food choices : trapped between visions and reality?
Tjärnemo, Heléne
;
Södahl, Liv
- In:
Journal of retailing and consumer services
24
(
2015
),
pp. 130-139
Persistent link: https://www.econbiz.de/10010528592
Saved in:
5
The impact of promotions on consumer choices and preferences in out-of-stock situations
Diels, Jana Luisa
;
Wiebach, Nicole
;
Hildebrandt, Lutz
- In:
Journal of retailing and consumer services
20
(
2013
)
6
,
pp. 587-598
Persistent link: https://www.econbiz.de/10010128296
Saved in:
6
The effect of threshold free shipping policies on online shoppers' willingness to pay for shipping
Huang, Wen Hsien
;
Shen, George C.
;
Liang, Che-Ling
- In:
Journal of retailing and consumer services
48
(
2019
),
pp. 105-112
Persistent link: https://www.econbiz.de/10012001287
Saved in:
7
Omnichannel-based promotions' effects on purchase behavior and
brand
image
Blom, Angelica
;
Lange, Fredrik
;
Hess, Ronald L. <Jr.>
- In:
Journal of retailing and consumer services
39
(
2017
),
pp. 286-295
Persistent link: https://www.econbiz.de/10011747900
Saved in:
8
Daily deal shoppers : what drives social couponing?
Ieva, M.
;
De Canio, Francesca
;
Ziliani, C.
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 299-303
Persistent link: https://www.econbiz.de/10011801990
Saved in:
9
Cancel anytime! : how easy cancellation options enhance purchase intentions for services that require long-term commitments
Park, Sohyeon
;
Kim, Kacy K.
;
Park, Seolwoo
;
Choi, Yung Kyun
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014372572
Saved in:
10
Customer choices of manufacturer versus retailer brands in alternative price and usage contexts
Woodside, Arch G.
;
Ozcan, Timucin
- In:
Journal of retailing and consumer services
16
(
2009
)
2
,
pp. 100-108
Persistent link: https://www.econbiz.de/10003837502
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