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The impact of digital books on marketing communications
Ozuem, Wilson; Howell, Kerry E.; Lancaster, Geoffrey - In: Journal of retailing and consumer services 50 (2019), pp. 131-137
Persistent link: https://www.econbiz.de/10012114146
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Digital product presentation, information processing, need for cognition and behavioral intent in digital commerce
Kim, Minjeong - In: Journal of retailing and consumer services 50 (2019), pp. 362-370
Persistent link: https://www.econbiz.de/10012114179
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How do consumers process digital display ads in-store? : the effect of location, content, and goal relevance
Van de Sanden, Stephanie; Williems, Kim; Brengman, Malaika - In: Journal of retailing and consumer services 56 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012389995
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Going digital? : the impact of social media marketing on retail website traffic, orders and sales
Dolega, Les; Rowe, Francisco; Branagan, Emma - In: Journal of retailing and consumer services 60 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012502733
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The role of design in the future of digital channels : conceptual insights and future research directions
Straker, Karla; Wrigley, Cara; Rosemann, Michael - In: Journal of retailing and consumer services 26 (2015), pp. 133-140
Persistent link: https://www.econbiz.de/10011348312
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The new wave of AI-powered luxury brands online shopping experience : the role of digital multisensory cues and customers' engagement
Muhammad Sabbir Rahman; Bag, Surajit; Hossain, Md Afnan; … - In: Journal of retailing and consumer services 72 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014253474
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The influence of guanxi on physical distribution service quality availability in e-commerce sourcing fashion garments from China
Towers, Neil; Xu, Kiki - In: Journal of retailing and consumer services 28 (2016), pp. 126-136
Persistent link: https://www.econbiz.de/10011434125
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Product distribution and coordination strategies in a multi-channel context
Yan, Ruiliang; Guo, Peijun; Wang, John; Amrouche, Nawel - In: Journal of retailing and consumer services 18 (2011) 1, pp. 19-26
Persistent link: https://www.econbiz.de/10008839787
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Incorporating sales and marketing considerations into a competitive multi-echelon distribution network design problem with pricing strategy in a stochastic environment
Nasiri, G. Reza; Deymeh, Hadi; Karimi, Behrooz; … - In: Journal of retailing and consumer services 62 (2021), pp. 1-15
Persistent link: https://www.econbiz.de/10012648944
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Who is innovating? : an exploratory research of digital technologies diffusion in retail industry
Pantano, Eleonora; Vannucci, Virginia - In: Journal of retailing and consumer services 49 (2019), pp. 297-304
Persistent link: https://www.econbiz.de/10012025982