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Message content in keyword campaigns, click behavior, and price-consciousness : a study of millennial consumers
Gauzente, Claire; Roy, Yves - In: Journal of retailing and consumer services 19 (2012) 1, pp. 78-87
Persistent link: https://www.econbiz.de/10009507897
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Consumer adoption of no junk mail stickers : an extended planned behavior model assessing the respective role of store flyer attachment and perceived intrusiveness
Simon, Françoise - In: Journal of retailing and consumer services 29 (2016), pp. 12-21
Persistent link: https://www.econbiz.de/10011442341
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An empirical examination of the effects of design elements of email newsletters on consumers' email responses and their purchase
Kumar, Ashish - In: Journal of retailing and consumer services 58 (2021), pp. 1-13
Persistent link: https://www.econbiz.de/10012431699
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Drivers of user loyalty intention and commitment to a search engine : an exploratory study
Sirdeshmukh, Deepak; Ahmad, Norita B.; Khan, M. Sajid; … - In: Journal of retailing and consumer services 44 (2018), pp. 71-81
Persistent link: https://www.econbiz.de/10011904324
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Online search - online purchase in franchising : an empirical analysis of franchisor website functionality
Pénard, Thierry; Perrigot, Rozenn - In: Journal of retailing and consumer services 39 (2017), pp. 164-172
Persistent link: https://www.econbiz.de/10011747774
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Do consumers still believe what is said in online product reviews? : a persuasion knowledge approach
Bambauer-Sachse, Silke; Mangold, Sabrina - In: Journal of retailing and consumer services 20 (2013) 4, pp. 373-381
Persistent link: https://www.econbiz.de/10009755604
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How does the added new online channel impact the supporting advertising expenditure?
Pei, Zhi; Toombs, Leslie; Yan, Ruiliang - In: Journal of retailing and consumer services 21 (2014) 3, pp. 229-238
Persistent link: https://www.econbiz.de/10010348763
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The effects of ad heuristic and systematic cues on consumer brand awareness and purchase intention : investigating the bias effect of heuristic information processing
Tan, Yingsi; Geng, Shuang; Katsumata, Sotaro; Xiong, Xiaojun - In: Journal of retailing and consumer services 63 (2021), pp. 1-8
Persistent link: https://www.econbiz.de/10012665878
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Impact of apps aesthetics on revisit intentions of food delivery apps : the mediating role of pleasure and arousal
Kumar, Sushant; Jain, Aarushi; Hsieh, Jung-Kuei - In: Journal of retailing and consumer services 63 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012665879
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Case study : embodied virtual agents ; an analysis on reasons for failure
Mimoun, Mohammed Slim Ben; Poncin, Ingrid; Garnier, Marion - In: Journal of retailing and consumer services 19 (2012) 6, pp. 605-612
Persistent link: https://www.econbiz.de/10009655501