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~isPartOf:"Journal of strategic marketing"
~subject:"Beziehungsmarketing"
~subject:"Management"
~subject:"Marketing management"
~subject:"Theorie"
~subject:"Transnational corporation"
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Beziehungsmarketing
Management
Marketing management
Theorie
Transnational corporation
Strategic management
43
Strategisches Management
43
Marketingmanagement
23
Relationship marketing
8
Competitive advantage
7
Wettbewerbsvorteil
7
Selling
6
Verkauf
6
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5
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Resource-based view
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SME
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Unternehmenserfolg
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Managers
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3
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market orientation
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strategic marketing
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strategic orientation
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Betriebliche Wertschöpfung
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Brand management
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2
Business-to-business marketing
2
CRM
2
China
2
Competitive strategy
2
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2
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2
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29
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Lane, Nikala
3
Agnihotri, Arpita
1
Akter, Shahriar
1
Ayoubi, Rami M.
1
Bao, Yeqing
1
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1
Bradley, Frank
1
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1
Budhathoki, Tribikram
1
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1
Canhoto, Ana Isabel Domingos
1
Centeno, Edgar
1
Christodoulou, Ioannis
1
Cravens, David W.
1
David, Fred R.
1
David, Meredith E.
1
Davod, Forest R.
1
Fei, Li
1
Fong, Eric
1
Fu, Frank Q.
1
Gao, Yuhui
1
Giannakis, Damianos
1
Gilmore, Audrey
1
Gulliver, Stephen R.
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Halstead, Diane
1
Harker, Michael
1
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1
Heinrichs, John H.
1
Hossain, Tasnim M. Taufique
1
Ingram, Thomas N.
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Ishak, Asmai
1
Jones, Eli
1
Khashab, Basel
1
LaForge, Raymond W.
1
Landry, Timothy D.
1
Langley, Paul A.
1
Lim, Jeen-su
1
M'zungu, Simon
1
Manral, Lalit
1
Mavondo, Felix T.
1
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Journal of strategic marketing
SpringerLink / Bücher
168
Gabler Edition Wissenschaft
108
Europäische Hochschulschriften / 5
77
Journal of business research : JBR
66
Strategic management journal
51
Springer eBook Collection / Business and Economics
48
Industrial marketing management : the international journal for industrial and high-tech firms
45
International business review : the official journal of the European International Business Academy
45
Springer eBook Collection
45
Journal of world business : JWB
42
Management international review : mir ; journal of international business
41
Lehrbuch
34
Berichte aus der Betriebswirtschaft
32
Neue betriebswirtschaftliche Forschung : Nbf
32
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
29
Journal of international management
29
Journal of business strategy
26
Working paper / National Bureau of Economic Research, Inc.
26
Journal of strategy and management
25
Gabler-Edition Wissenschaft
22
Long range planning : LRP ; international journal of strategic management
22
European journal of international management : EJIM
20
European management journal
20
Journal of business ethics : JOBE
20
DUV / Wirtschaftswissenschaft
19
Discussion paper / Centre for Economic Policy Research
19
Faculty & research / Insead : working paper series
19
Management decision : MD
19
Schriften zur Unternehmensplanung
19
Schriftenreihe Strategisches Management
19
Global strategy journal : GSJ
18
H. Igor Ansoff ; Vol. 2
18
Münchener Schriften zur angewandten Führungslehre
18
Business horizons
17
European research studies
17
Emerald insight
16
Journal of management studies : JMS
16
Research
16
The journal of business & industrial marketing
16
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ECONIS (ZBW)
29
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1
Impact of marketing model application and competitve intelligence utilization on strategic response capability
Heinrichs, John H.
;
Lim, Jeen-su
- In:
Journal of strategic marketing
16
(
2008
)
2
,
pp. 91-110
Persistent link: https://www.econbiz.de/10003759904
Saved in:
2
Guest editorial: Strategic sales and strategic marketing
Lane, Nikala
- In:
Journal of strategic marketing
17
(
2009
)
3/4
,
pp. 189-190
Persistent link: https://www.econbiz.de/10003887621
Saved in:
3
Searching for strategy in sales
Lane, Nikala
- In:
Journal of strategic marketing
17
(
2009
)
3/4
,
pp. 191-197
Persistent link: https://www.econbiz.de/10003887624
Saved in:
4
Strategic alignment for sales organization transformation
LaForge, Raymond W.
;
Ingram, Thomas N.
;
Cravens, David W.
- In:
Journal of strategic marketing
17
(
2009
)
3/4
,
pp. 199-219
Persistent link: https://www.econbiz.de/10003887630
Saved in:
5
Developing a strategic framework of key account performance
Jones, Eli
;
Richards, Keith A.
;
Halstead, Diane
;
Fu, …
- In:
Journal of strategic marketing
17
(
2009
)
3/4
,
pp. 221-235
Persistent link: https://www.econbiz.de/10003887632
Saved in:
6
Strategizing the sales organization
Lane, Nikala
;
Piercy, Nigel
- In:
Journal of strategic marketing
17
(
2009
)
3/4
,
pp. 307-322
Persistent link: https://www.econbiz.de/10003887654
Saved in:
7
The alignment of market research with business strategy and CRM
Valos, Michael John
;
Bednall, David H. B.
- In:
Journal of strategic marketing
18
(
2010
)
3
,
pp. 187-199
Persistent link: https://www.econbiz.de/10003988707
Saved in:
8
Engendering a market orientation: exploring the invisible role of leaders' personal values
Gao, Yuhui
;
Bradley, Frank
- In:
Journal of strategic marketing
15
(
2007
)
2/3
,
pp. 79-89
Persistent link: https://www.econbiz.de/10003493724
Saved in:
9
Key account planning: benefits, barriers and best practice
Ryals, Lynette
;
Rogers, Beth
- In:
Journal of strategic marketing
15
(
2007
)
2/3
,
pp. 209-222
Persistent link: https://www.econbiz.de/10003494023
Saved in:
10
Strategists' reactions and resistance towards forces of inclusion: soothing the anxiety of marketing (non-)influence
Palmer, Mark
;
Simmons, Geoff
- In:
Journal of strategic marketing
18
(
2010
)
4
,
pp. 317-336
Persistent link: https://www.econbiz.de/10008650955
Saved in:
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