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~isPartOf:"Journal of strategic marketing"
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Beziehungsmarketing
169
Relationship marketing
169
Consumer behaviour
67
Konsumentenverhalten
67
Customer satisfaction
41
Kundenzufriedenheit
41
Marketing management
32
Marketingmanagement
32
Dienstleistungsqualität
28
Service quality
28
Brand management
26
Markenführung
26
Social Web
25
Social web
25
Customer integration
22
Kundenintegration
22
Lieferantenmanagement
22
Supplier relationship management
22
Internet marketing
20
Online-Marketing
20
Brand image
19
E-commerce
19
Electronic Commerce
19
Markenimage
19
Betriebliche Wertschöpfung
16
Value creation
16
Confidence
15
Vertrauen
15
Brand
14
Customer value
14
Kundenwert
14
Markenartikel
14
Einzelhandel
13
Online retailing
13
Online-Handel
13
Retail trade
13
Structural equation model
11
Strukturgleichungsmodell
11
relationship marketing
11
Firm performance
9
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Article
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182
Aufsatz in Zeitschrift
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Language
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English
182
Author
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Simkin, Lyndon
7
Dibb, Sally
4
Fernandes, Teresa
4
Japutra, Arnold
4
Pervan, Simon J.
4
Roy, Sanjit
4
Roy, Sanjit Kumar
4
Canhoto, Ana Isabel Domingos
3
Harrigan, Paul
3
Mattsson, Jan
3
Thaichon, Park
3
Ashill, Nicholas
2
Bang, Nguyen
2
Bove, Liliana L.
2
Diwan, Saloni Pawan
2
Farrell, Mark Anthony
2
Frazer, Lorelle
2
Giannakis, Damianos
2
Gupta, Samir
2
Hajli, Nick
2
Harker, Michael
2
Jaber, Faten
2
Jebarajakirthy, Charles
2
Johnson, Lester W.
2
Ketron, Seth
2
Leckie, Civilai
2
Meadows, Maureen
2
Mishra, Sita
2
Naumann, Earl
2
Ngo, Liem Viet
2
O'Cass, Aron
2
Oczkowski, Edward A.
2
Paul, Justin
2
Pelham, Alfred M.
2
Polonsky, Michael J.
2
Quinton, Sarah
2
Rahman, Kaleel
2
Rizomyliotis, Ioannis
2
Sahi, Gurjeet Kaur
2
Siahtiri, Vida
2
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Journal of strategic marketing
Journal of business research : JBR
769
Journal of retailing and consumer services
740
SpringerLink / Bücher
485
Industrial marketing management : the international journal for industrial and high-tech firms
480
International journal of hospitality management
313
The journal of services marketing
236
The journal of business & industrial marketing
220
The service industries journal
212
Electronic commerce research
195
Journal of the Academy of Marketing Science
189
European journal of operational research : EJOR
167
International journal of electronic customer relationship management : IJECRM
162
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
155
Journal of travel and tourism marketing
148
Gabler Edition Wissenschaft
146
International journal of production economics
145
International journal of business information systems : IJBIS
142
Management science : journal of the Institute for Operations Research and the Management Sciences
142
Journal of retailing
140
Journal of marketing
138
Springer eBook Collection
138
International journal of contemporary hospitality management
135
Journal of hospitality marketing & management
135
Information systems and e-business management : ISeB
133
Journal of internet commerce
131
Tourism management : research, policies, practice
130
Asia Pacific journal of marketing and logistics
129
Cogent business & management
129
European Journal of Marketing
121
Journal of service research : JSR
121
Journal of Business & Industrial Marketing
120
Psychology & marketing
120
Technological forecasting & social change : an international journal
120
Springer eBook Collection / Business and Economics
119
The journal of product & brand management
119
International journal of electronic marketing and retailing : IJEMR
115
Information systems research : ISR
114
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
114
Marketing intelligence & planning
113
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ECONIS (ZBW)
182
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1
Collaboration, communication, support, and relationships in the context of e-commerce within the franchising sector
Kremez, Zhanna
;
Frazer, Lorelle
;
Quach, Sara
;
Thaichon, Park
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 137-159
Persistent link: https://www.econbiz.de/10013170054
Saved in:
2
Engagement with chatbots versus augmented reality interactive technology in e-commerce
Moriuchi, Emi
;
Landers, V. Myles
;
Colton, Deborah
; …
- In:
Journal of strategic marketing
29
(
2021
)
5
,
pp. 375-389
Persistent link: https://www.econbiz.de/10012588436
Saved in:
3
Future of brick and mortar retailing : how will it survive and thrive?
Sheth, Jagdish N.
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 598-607
Persistent link: https://www.econbiz.de/10012608880
Saved in:
4
Word-of-mouth and viral marketing activity of the on-line consumer : the role of loyalty chain stages theory
Roy, Sanjit Kumar
;
Butaney, Gul
;
Sekhon, Harjit
; …
- In:
Journal of strategic marketing
22
(
2014
)
6
,
pp. 494-512
Persistent link: https://www.econbiz.de/10010489692
Saved in:
5
Exploring and explaining SME marketing : investigating e-CRM using a mixed methods approach
Harrigan, Paul
;
Ramsey, Elaine
;
Ibbotson, Patrick
- In:
Journal of strategic marketing
20
(
2012
)
2
,
pp. 127-163
Persistent link: https://www.econbiz.de/10009630780
Saved in:
6
An experimental based investigation into the effects of website interactivity on customer behavior in on-line purchase context
Islam, Hafizul
;
Jebarajakirthy, Charles
;
Shankar, Amit
- In:
Journal of strategic marketing
29
(
2021
)
2
,
pp. 117-140
Persistent link: https://www.econbiz.de/10012484043
Saved in:
7
Nonmonetary customer value contributions in free e-services
Anderl, Eva
;
März, Armin
;
Schumann, Jan Hendrik
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 175-189
Persistent link: https://www.econbiz.de/10011591899
Saved in:
8
A systematic review on social commerce
Esmaeili, Leila
;
Golpayegany, S. A. Hashemi
- In:
Journal of strategic marketing
27
(
2019
)
4
,
pp. 317-355
Persistent link: https://www.econbiz.de/10012202750
Saved in:
9
On e-banking adoption: from banker perception to customer reality
Durkin, Mark
;
O'Donnell, Aodheen
;
Mullholland, Gwyneth
; …
- In:
Journal of strategic marketing
15
(
2007
)
2/3
,
pp. 237-252
Persistent link: https://www.econbiz.de/10003494071
Saved in:
10
Digital marketing strategies that Millennials find appealing, motivating, or just annoying
Smith, Katherine Taken
- In:
Journal of strategic marketing
19
(
2011
)
6
,
pp. 489-499
Persistent link: https://www.econbiz.de/10009529887
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