//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of strategic marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Applications of partial least...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Structural equation model
19
Strukturgleichungsmodell
19
Beziehungsmarketing
13
Relationship marketing
13
Consumer behaviour
9
Konsumentenverhalten
9
Customer satisfaction
7
Kundenzufriedenheit
7
Dienstleistungsqualität
4
Marketing management
4
Marketingmanagement
4
Service quality
4
Brand image
3
Brand management
3
Confidence
3
Markenführung
3
Markenimage
3
Partial least squares
3
Partielle kleinste Quadrate
3
Vertrauen
3
Brand
2
Consumer attitudes
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Customer retention
2
Einzelhandel
2
India
2
Indien
2
Innovation management
2
Innovationsmanagement
2
Institutional economics
2
Institutionenökonomik
2
Kundenbindung
2
Learning organization
2
Lernende Organisation
2
Markenartikel
2
Retail trade
2
Social Web
2
Social web
2
Strategic alliance
2
more ...
less ...
Online availability
All
Undetermined
8
Type of publication
All
Article
21
Type of publication (narrower categories)
All
Article in journal
21
Aufsatz in Zeitschrift
21
Language
All
English
21
Author
All
Roy, Sanjit Kumar
3
Cavazos, Carmina
2
Roy, Sanjit
2
Ahmad, Bilal
1
Akbar, Muhammad Imad Ud Din
1
Ali, Sadaqat
1
Butaney, Bhupin
1
Butaney, Gul
1
Butaney, Gul T.
1
Choudhury, Musfiq Mannan
1
Di Mascio, Rita
1
Diwan, Saloni Pawan
1
Farrell, Mark Anthony
1
Fatima, Johra Kayeser
1
Fraj, Elena
1
Gravier, Michael J.
1
Gruner, Richard L.
1
Guo, Jingjing
1
Harrigan, Paul
1
Hawkins, Matthew A.
1
Kim, Sungkyung
1
Lertpachin, Chaiyutha
1
Lettice, Fiona
1
Luu Trong Tuan
1
Manoli, Argyro Elisavet
1
Martínez, Eva
1
Matute, Jorge
1
Mishra, Anubhav A.
1
Modi, Pratik
1
Noithonglek, Thanakorn
1
Oczkowski, Edward A.
1
Peters, Linda D.
1
Prybutok, Victor R.
1
Randall, Wesley S.
1
Rome, Alexandra S.
1
Saroha, Rituraj
1
Sekhon, Harjit
1
Thyroff, Anastasia E.
1
Varadarajan, Rajan
1
Wingwon, Boonthawan
1
more ...
less ...
Published in...
All
Journal of strategic marketing
Journal of business research : JBR
124
Tourism management : research, policies, practice
111
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
76
Journal of travel and tourism marketing
55
International journal of production economics
53
International journal of hospitality management
48
Technological forecasting & social change : an international journal
48
Tourism management perspectives : TMP
48
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
47
Journal of retailing and consumer services
43
SpringerLink / Bücher
43
International journal of business information systems : IJBIS
42
International journal of production research
40
Organizational research methods : ORM
39
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
38
Tourism analysis : an interdisciplinary tourism & hospitality journal
37
International journal of productivity and quality management : IJPQM
36
Cogent business & management
35
The service industries journal
32
International journal of contemporary hospitality management
30
Tourism economics : the business and finance of tourism and recreation
30
Annals of tourism research : ATR ; a social sciences journal
28
Journal of business ethics : JOBE
28
Asia Pacific journal of marketing and logistics
27
Social Indicators Research
26
Global business review
25
International journal of business excellence
22
Long range planning : LRP ; international journal of strategic management
21
Total quality management & business excellence
21
International journal of business excellence : IJBEX
20
International journal of project management : the journal of The International Project Management Association
20
Journal of modelling in management
20
Applications and modifications
19
European journal of marketing : EJM
19
Industrial marketing management : the international journal for industrial and high-tech firms
19
International journal of services and operations management
19
Psychometrika
19
Administrative Sciences : open access journal
18
International journal of business innovation and research
18
more ...
less ...
Source
All
ECONIS (ZBW)
21
Showing
1
-
10
of
21
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Modelling customer advocacy : a PLS path modeling approach
Roy, Sanjit
- In:
Journal of strategic marketing
23
(
2015
)
5
,
pp. 380-398
Persistent link: https://www.econbiz.de/10011479430
Saved in:
2
Customer's relative loyalty: an empirical examination
Roy, Sanjit Kumar
;
Butaney, Gul T.
- In:
Journal of strategic marketing
22
(
2014
)
3
,
pp. 206-221
Persistent link: https://www.econbiz.de/10010384773
Saved in:
3
Synchronizing relational benefits with customer commitment profiles
Fatima, Johra Kayeser
;
Di Mascio, Rita
- In:
Journal of strategic marketing
28
(
2020
)
4
,
pp. 366-378
Persistent link: https://www.econbiz.de/10012313907
Saved in:
4
CRM to social CRM : the integration of new technologies into customer relationship management
Choudhury, Musfiq Mannan
;
Harrigan, Paul
- In:
Journal of strategic marketing
22
(
2014
)
2
,
pp. 149-176
Persistent link: https://www.econbiz.de/10010359556
Saved in:
5
Exploring customer experience, commitment, and engagement behaviours
Roy, Sanjit
;
Gruner, Richard L.
;
Guo, Jingjing
- In:
Journal of strategic marketing
30
(
2022
)
1
,
pp. 45-68
Persistent link: https://www.econbiz.de/10013170042
Saved in:
6
Service worker customer orientation, organisation/job fit and perceived organisational support
Farrell, Mark Anthony
;
Oczkowski, Edward A.
- In:
Journal of strategic marketing
17
(
2009
)
2
,
pp. 149-167
Persistent link: https://www.econbiz.de/10003858943
Saved in:
7
Consequences of customer advocacy
Roy, Sanjit Kumar
- In:
Journal of strategic marketing
21
(
2013
)
3
,
pp. 260-276
Persistent link: https://www.econbiz.de/10009768650
Saved in:
8
Competitive intelligence and other levers of brand performance
Luu Trong Tuan
- In:
Journal of strategic marketing
21
(
2013
)
3
,
pp. 217-239
Persistent link: https://www.econbiz.de/10009768656
Saved in:
9
Measuring market orientation in nonprofit organizations
Modi, Pratik
- In:
Journal of strategic marketing
20
(
2012
)
5
,
pp. 447-460
Persistent link: https://www.econbiz.de/10009657384
Saved in:
10
Entering into strategic alliances : an empirical test of the direct and interaction effects of managers' attitudes, subjective norms, and perceived behavioral control
Cavazos, Carmina
- In:
Journal of strategic marketing
21
(
2013
)
1
,
pp. 3-24
Persistent link: https://www.econbiz.de/10009717940
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->