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Assessing preferences of potential visitors for nature-based experiences in protected areas
Moyle, Brent D.; Scherrer, Pascal; Weiler, Betty; … - In: Tourism management : research, policies, practice 62 (2017), pp. 29-41
Persistent link: https://www.econbiz.de/10011734033
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Tourism strategy development and facilitation of integrative processes among brand equity, marketing and motivation
Liu, Chih-Hsing Sam; Chou, Sheng-Fang - In: Tourism management : research, policies, practice 54 (2016), pp. 298-308
Persistent link: https://www.econbiz.de/10011452088
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Virtual reality presence as a preamble of tourism experience : the role of mental imagery
Bogicevic, Vanja; Seo, Soobin; Kandampully, Jay; Liu, Qing - In: Tourism management : research, policies, practice 74 (2019), pp. 55-64
Persistent link: https://www.econbiz.de/10012128564
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The tone of voice of tourism brands on social media : does it matter?
Barcelos, Renato Hübner; Dantas, Danilo C.; Sénécal, … - In: Tourism management : research, policies, practice 74 (2019), pp. 173-189
Persistent link: https://www.econbiz.de/10012128584
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Customer engagement with tourism social media brands
Harrigan, Paul; Evers, Uwana; Miles, Morgan P.; Daly, … - In: Tourism management : research, policies, practice 59 (2017), pp. 597-609
Persistent link: https://www.econbiz.de/10011643277
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Reciprocal effect of tourist destinations on the strength of national tourism brands
Santos, Glauber Eduardo de Oliveira; Giraldi, Janaina … - In: Tourism management : research, policies, practice 61 (2017), pp. 443-450
Persistent link: https://www.econbiz.de/10011709046
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A perception gap investigation into food and cuisine image attributes for destination branding from the host perspective : the case of Australia
Mun Yee Lai; Khoo-Lattimore, Catheryn; Wang, Ying - In: Tourism management : research, policies, practice 69 (2018), pp. 579-595
Persistent link: https://www.econbiz.de/10011903630
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Destination Marketing Organizations and destination marketing : a narrative analysis of the literature
Pike, Steven; Page, Stephen J. - In: Tourism management : research, policies, practice 41 (2014), pp. 202-227
Persistent link: https://www.econbiz.de/10010239915
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The tourism effect of President Trump's participation on Twitter
Nicolau, Juan Luis; Sharma, Abhinav; Shin, Seunghun - In: Tourism management : research, policies, practice 81 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012297476
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Chinese consumers' brand personality perceptions of tourism real estate firms
Liu, Zhihong; Huang, Songshan; Hallak, Rob; Liang, Mingzhu - In: Tourism management : research, policies, practice 52 (2016), pp. 310-326
Persistent link: https://www.econbiz.de/10011418431