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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
530
Industrial marketing management : the international journal for industrial and high-tech firms
392
SpringerLink / Bücher
383
The journal of product innovation management : an international publication of the Product Development & Management Association
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Journal of strategic marketing
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NBER working paper series
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Europäische Hochschulschriften / 5
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International journal of innovation management
166
International journal of production economics
166
International journal of production research
165
The journal of business & industrial marketing
155
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Working paper / National Bureau of Economic Research, Inc.
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Discussion paper / Centre for Economic Policy Research
148
IEEE transactions on engineering management : EM
147
Journal of marketing
145
European journal of marketing : EJM
142
Journal of the Academy of Marketing Science
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NBER Working Paper
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137
International journal of industrial organization
121
Springer eBook Collection
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European journal of operational research : EJOR
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Technological forecasting & social change : an international journal
115
Economics letters
114
Research policy : policy, management and economic studies of science, technology and innovation
113
Gabler Edition Wissenschaft
112
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
112
Journal of marketing communications
111
Journal of retailing and consumer services
110
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
108
Technovation : the international journal of technological innovation, entrepreneurship and technology management
108
Marketing intelligence & planning
92
Faculty & research / Insead : working paper series
89
International journal of technology management : IJTM
88
Journal of marketing research : JMR
83
CESifo working papers
81
International journal of innovation and technology management
78
International journal of technology marketing : IJTMkt
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ECONIS (ZBW)
211
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1
Softening competition through unilateral sharing of customer data
Choe, Chongwoo
;
Cong, Jiajia
;
Wang, Chengsi
- In:
Management science : journal of the Institute for …
70
(
2024
)
1
,
pp. 526-543
Persistent link: https://www.econbiz.de/10014470040
Saved in:
2
The role of brand image and product characteristics on firms' entry and OEM decisions
Caldieraro, Fabio
- In:
Management science : journal of the Institute for …
62
(
2016
)
11
,
pp. 3327-3350
Persistent link: https://www.econbiz.de/10011617130
Saved in:
3
Pay what you want as a marketing strategy in monopolistic and competitive markets
Schmidt, Klaus M.
;
Spann, Martin
;
Zeithammer, Robert
- In:
Management science : journal of the Institute for …
61
(
2015
)
6
,
pp. 1217-1236
Persistent link: https://www.econbiz.de/10011293398
Saved in:
4
The strategic value of high-cost customers
Subramanian, Upender
;
Raju, Jagmohan Singh
;
Zhang, Z. John
- In:
Management science : journal of the Institute for …
60
(
2014
)
2
,
pp. 494-507
Persistent link: https://www.econbiz.de/10010258777
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5
Do coupons expand or cannibalize revenue : evidence from an e-market
Reimers, Imke
;
Xie, Claire
- In:
Management science : journal of the Institute for …
65
(
2019
)
1
,
pp. 286-300
Persistent link: https://www.econbiz.de/10011991408
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6
Demonstrations and price competition in new product release
Boleslavsky, Raphael
;
Cotton, Christopher
;
Gurnani, Haresh
- In:
Management science : journal of the Institute for …
63
(
2017
)
6
,
pp. 2016-2026
Persistent link: https://www.econbiz.de/10011707384
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7
Increasing quality sequence : when is it an optimal product introduction strategy?
Pedram, Mahmood
;
Balachander, Subramanian
- In:
Management science : journal of the Institute for …
61
(
2015
)
10
,
pp. 2487-2494
Persistent link: https://www.econbiz.de/10011386241
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8
Competition among proprietary and open-source
software
firms : the role of licensing in strategic contribution
August, Terrence
;
Chen, Wei
;
Zhu, Kevin
- In:
Management science : journal of the Institute for …
67
(
2021
)
5
,
pp. 3041-3066
Persistent link: https://www.econbiz.de/10012581295
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9
Software
piracy : an analysis of protection strategies
Conner, Kathleen R.
- In:
Management science : journal of the Institute for …
37
(
1991
)
2
,
pp. 125-139
Persistent link: https://www.econbiz.de/10001102181
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10
How price dispersion changes when upgrades are introduced : theory and empirical evidence from the airline industry
Cui, Yao
;
Orhun, A. Yeşim
;
Duenyas, Izak
- In:
Management science : journal of the Institute for …
65
(
2019
)
8
,
pp. 3835-3852
Persistent link: https://www.econbiz.de/10012062815
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