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Customer lifetime value measurement
Borle, Sharad; Singh, Siddharth S.; Jain, Dipak - In: Management science : journal of the Institute for … 54 (2008) 1, pp. 100-112
Persistent link: https://www.econbiz.de/10003709941
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Portfolio dynamics for customers of a multiservice provider
Schweidel, David A.; Bradlow, Eric T.; Fader, Peter - In: Management science : journal of the Institute for … 57 (2011) 3, pp. 471-486
Persistent link: https://www.econbiz.de/10008988420
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When acquisition spoils retention : direct selling vs. delegation under CRM
Yan, Dong; Yao, Yuliang; Cui, Tony Haitao - In: Management science : journal of the Institute for … 57 (2011) 7, pp. 1288-1299
Persistent link: https://www.econbiz.de/10009267616
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The strategic value of high-cost customers
Subramanian, Upender; Raju, Jagmohan Singh; Zhang, Z. John - In: Management science : journal of the Institute for … 60 (2014) 2, pp. 494-507
Persistent link: https://www.econbiz.de/10010258777
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Balancing acquisition and retention spending for firms with limited capacity
Ovchinnikov, Anton; Boulu-Reshef, Béatrice; Pfeifer, … - In: Management science : journal of the Institute for … 60 (2014) 8, pp. 2002-2019
Persistent link: https://www.econbiz.de/10010403587
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Customer loyalty programs : are they profitable?
Singh, Siddharth S.; Jain, Dipak; Krishnan, Trichy V. - In: Management science : journal of the Institute for … 54 (2008) 6, pp. 1205-1211
Persistent link: https://www.econbiz.de/10003737498
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Competing retailers and inventory : an empirical investigation of General Motors' dealerships in isolated US markets
Olivares, Marcelo; Cachon, Gérard - In: Management science : journal of the Institute for … 55 (2009) 9, pp. 1586-1604
Persistent link: https://www.econbiz.de/10003894226
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Contracting and information sharing under supply chain competition
Ha, Albert Y.; Tong, Shilu - In: Management science : journal of the Institute for … 54 (2008) 4, pp. 701-715
Persistent link: https://www.econbiz.de/10003701551
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Omnichannel retail operations with buy-online-and-pick-up-in-store
Gao, Fei; Su, Xuanming - In: Management science : journal of the Institute for … 63 (2017) 8, pp. 2478-2492
Persistent link: https://www.econbiz.de/10011741393
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Exploring the competitive dimension of omnichannel retailing
Akturk, M. Serkan; Ketzenberg, Michael - In: Management science : journal of the Institute for … 68 (2022) 4, pp. 2732-2750
Persistent link: https://www.econbiz.de/10013368305