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Listening to consumption : towards a sonic turn in consumer research
Patterson, Maurice; Larsen, Gretchen - In: Marketing theory 19 (2019) 2, pp. 105-127
Persistent link: https://www.econbiz.de/10012109361
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Constructing the object of research in the manner of Piet Mondrian : an integrative epistemology for consumer research
Pomiès, Anissa; Tissier-Desbordes, Elisabeth - In: Marketing theory 16 (2016) 3, pp. 279-298
Persistent link: https://www.econbiz.de/10011613534
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Back to the roots! : methodological situationalism and the postmodern lesson for studying tribes, practices, and assemblages
Woermann, Niklas - In: Marketing theory 17 (2017) 2, pp. 149-163
Persistent link: https://www.econbiz.de/10011771402
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Punctuated epistemology in international marketing strategy: a Whiteheadian remedy
Poulis, Konstantinos - In: Marketing theory 20 (2020) 3, pp. 363-384
Persistent link: https://www.econbiz.de/10012271451
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Towards an epistemology of consumer culture theory : phenomenology and the context of context
Askegaard, Søren; Linnet, Jeppe Trolle - In: Marketing theory 11 (2011) 4, pp. 381-404
Persistent link: https://www.econbiz.de/10009419192
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Practicing Qi and consuming Ki : folk epistemology and consumption rituals in Japan
Minowa, Yuko - In: Marketing theory 12 (2012) 1, pp. 27-44
Persistent link: https://www.econbiz.de/10009539212
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Consumer culture theory (re)visits actor-network theory : flattening consumption studies
Bajde, Domen - In: Marketing theory 13 (2013) 2, pp. 227-242
Persistent link: https://www.econbiz.de/10009762717
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Discursivity, difference, and disruption : genealogical reflections on the consumer culture theory heteroglasses
Thompson, Craig J.; Arnould, Eric; Giesler, Markus - In: Marketing theory 13 (2013) 2, pp. 149-174
Persistent link: https://www.econbiz.de/10009762733
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Introduction to special issue: hierarchies of knowledge in marketing theory
Kravets, Olga; Varman, Rohit - In: Marketing theory 22 (2022) 2, pp. 127-133
Persistent link: https://www.econbiz.de/10013257601
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Epistemic in/justice : towards "other" ways of knowing
Hutton, Martina; Cappellini, Benedetta - In: Marketing theory 22 (2022) 2, pp. 155-174
Persistent link: https://www.econbiz.de/10013257603