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Investigating customers' system justifying responses : application of system justification theory
Legendre, Tiffany S.; Lee, Seonjeong - In: The service industries journal 41 (2021) 11/12, pp. 832-851
Persistent link: https://www.econbiz.de/10012623977
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Brand attachment and customer citizenship behaviors
Cheng, Jui-Chang; Luo, She-Juang; Yen, Chang-Hua; Yang, … - In: The service industries journal 36 (2016) 7/8, pp. 263-277
Persistent link: https://www.econbiz.de/10011564113
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Can brand anthropomorphism trigger emotional brand attachment?
Ma, Jianfeng; Tu, Hongwei; Zhou, Xing; Niu, Wanjie - In: The service industries journal 43 (2023) 7/8, pp. 555-578
Persistent link: https://www.econbiz.de/10014321609
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Franchise-based brand equity and performance
Felício, J. Augusto; Duarte, Margarida; Caldeirinha, Vítor - In: The service industries journal 34 (2014) 9/10, pp. 757-771
Persistent link: https://www.econbiz.de/10010391819
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Tourism-based customer engagement : the construct, antecedents, and consequences
Rather, Raouf Ahmad; Hollebeek, Linda D.; Islam, Jamid Ul - In: The service industries journal 39 (2019) 7/8, pp. 519-540
Persistent link: https://www.econbiz.de/10012204712
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Perceived retailer innovativeness and brand equity : mediation of consumer engagement
Nor Asiah Omar; Kassim, Ahmad Sabri; Syed Shah Alam; … - In: The service industries journal 41 (2021) 5/6, pp. 355-381
Persistent link: https://www.econbiz.de/10012498578
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Multichannel integration along the customer journey : a systematic review and research agenda
Gao, Lily; Melero, Iguacel; Sesé, F. Javier - In: The service industries journal 40 (2020) 15/16, pp. 1087-1118
Persistent link: https://www.econbiz.de/10012403818
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Designing loyalty programs that matter to customers
Ha, Sejin; Stoel, Leslie - In: The service industries journal 34 (2014) 6, pp. 495-514
Persistent link: https://www.econbiz.de/10010379347
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The influence of service orientation and interaction orientation on consumer identification
Tung, Wei; Liang, Austin Rong-da; Chen, Su-chang - In: The service industries journal 34 (2014) 5, pp. 439-454
Persistent link: https://www.econbiz.de/10010379363
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Enhancing volunteer experiences : using communitas to improve engagement and commitment
Curran, Ross; Taheri, Babak - In: The service industries journal 41 (2021) 15/16, pp. 1053-1075
Persistent link: https://www.econbiz.de/10012695311