//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Tourism management : research, policies, practice"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Leveraging sponsorships on the...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Internet marketing
77
Online-Marketing
76
Social Web
53
Social web
53
Tourism marketing
37
Tourismusmarketing
37
Consumer behaviour
33
Konsumentenverhalten
33
Website
33
Viral marketing
31
Virales Marketing
31
Tourism
30
Tourismus
30
Social media
26
Destination management
22
Destinationsmanagement
22
Holiday behaviour
20
Hotel industry
20
Hotellerie
20
Urlaubsverhalten
20
Online retailing
18
Online-Handel
18
Brand image
15
Brand management
15
Markenführung
15
Markenimage
15
Tourism industry
15
Tourismuswirtschaft
15
Online reviews
13
Public relations
12
Öffentlichkeitsarbeit
12
Customer satisfaction
11
Kundenzufriedenheit
11
Beziehungsmarketing
10
Crisis management
10
E-commerce
10
Electronic Commerce
10
Krisenmanagement
10
Relationship marketing
10
Dienstleistungsqualität
9
more ...
less ...
Online availability
All
Undetermined
77
Type of publication
All
Article
110
Type of publication (narrower categories)
All
Article in journal
110
Aufsatz in Zeitschrift
110
Case study
1
Fallstudie
1
Language
All
English
110
Author
All
Okumus, Fevzi
5
Morrison, Alastair M.
4
Nicolau, Juan Luis
4
Bilgihan, Anil
3
Filieri, Raffaele
3
Gretzel, Ulrike
3
Kirilenko, Andrei
3
Law, Rob
3
Bigné Alcañiz, J. Enrique
2
Buhalis, Dimitrios
2
Campo, Sara
2
Cheng, Mingming
2
Hunter, William Cannon
2
Jang, Soocheong
2
Jiménez-Barreto, Jano
2
Kim, Jong Min
2
Li, Gang
2
Li, Hengyun
2
Luo, Qiuju
2
Mariani, Marcello M.
2
Nusair, Khaldoon
2
Pan, Bing
2
Rubio Benito, Natalia
2
Shin, Seunghun
2
Stepchenkova, Svetlana
2
Taheri, Babak
2
Wang, Yichuan
2
Wen, Han
2
Yousaf, Salman
2
Yu, Chung-En
2
Zhai, Xueting
2
Abratt, Russell
1
Alguezaui, Salma
1
Alzua-Sorzabal, Aurkene
1
Anaya-Sánchez, Rafael
1
Andreu, Luisa
1
Aranda, Evangelina
1
Avello, Maria
1
Avraham, Eli
1
Baloglu, Seyhmus
1
more ...
less ...
Published in...
All
Tourism management : research, policies, practice
Journal of business research : JBR
450
SpringerLink / Bücher
265
Journal of retailing and consumer services
221
International journal of internet marketing and advertising : IJIMA
214
Corporate communications : an international journal
201
Journal of Communication Management
183
Journal of marketing communications
171
Journal of advertising research
165
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
147
Journal of communication management : an international journal
145
Springer eBook Collection
130
International journal of advertising : the review of marketing communications
129
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
123
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
113
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
111
International journal of hospitality management
109
Journal of business ethics : JOBE
109
International journal of advertising : the quarterly review of marketing communications
107
Journal of internet commerce
106
Journal of promotion management : JPM
104
Management science : journal of the Institute for Operations Research and the Management Sciences
104
International journal of electronic marketing and retailing : IJEMR
101
Information systems research : ISR
97
Journal of promotion management : innovations in planning and applied research
94
Corporate Communications: An International Journal
93
Technological forecasting & social change : an international journal
90
Psychology & marketing
84
Cogent business & management
82
Journal of travel and tourism marketing
82
Business horizons
80
Industrial marketing management : the international journal for industrial and high-tech firms
80
European journal of marketing : EJM
78
Marketing intelligence & planning
78
International journal of sports marketing & sponsorship
77
Electronic commerce research
76
Research
76
International journal of business information systems : IJBIS
75
Journal of management information systems : JMIS
70
International journal of e-business research : an official publication of the Information Resources Management Association
68
more ...
less ...
Source
All
ECONIS (ZBW)
110
Showing
1
-
10
of
110
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
#Strongerthanwinston: tourism and crisis communication through Facebook following tropical cyclones in Fijih
Möller, Cecilia
;
Wang, Jie
;
Nguyen Hanh Thuy
- In:
Tourism management : research, policies, practice
69
(
2018
),
pp. 272-284
Persistent link: https://www.econbiz.de/10011903482
Saved in:
2
Instagram travel influencers in #quarantine : communicative practices and roles during COVID-19
Femenia-Serra, Francisco
;
Gretzel, Ulrike
; …
- In:
Tourism management : research, policies, practice
89
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013325963
Saved in:
3
Online branding : development of hotel branding through interactivity theory
Barreda, Albert A.
;
Bilgihan, Anil
;
Nusair, Khaldoon
; …
- In:
Tourism management : research, policies, practice
57
(
2016
),
pp. 180-192
Persistent link: https://www.econbiz.de/10011556039
Saved in:
4
The contribution of
website
design to the generation of tourist destination image : the moderating effect of involvement
Rodríguez-Molina, M. A.
;
Frías-Jamilena, D. M.
; …
- In:
Tourism management : research, policies, practice
47
(
2015
),
pp. 303-317
Persistent link: https://www.econbiz.de/10010499445
Saved in:
5
What makes a useful online review? : implication for travel product websites
Liu, Zhiwei
;
Park, Sangwon
- In:
Tourism management : research, policies, practice
47
(
2015
),
pp. 140-151
Persistent link: https://www.econbiz.de/10010499466
Saved in:
6
The power of search engine ranking for tourist destinations
Pan, Bing
- In:
Tourism management : research, policies, practice
47
(
2015
),
pp. 79-87
Persistent link: https://www.econbiz.de/10010499495
Saved in:
7
Website
adoption and performance by Iranian hotels
Shahram Salavati
;
Noor Hazarina Hashim
- In:
Tourism management : research, policies, practice
46
(
2015
),
pp. 367-374
Persistent link: https://www.econbiz.de/10010486215
Saved in:
8
Designing persuasive destination websites : a mental imagery processing perspective
Lee, Woojin
;
Gretzel, Ulrike
- In:
Tourism management : research, policies, practice
33
(
2012
)
5
,
pp. 1270-1280
Persistent link: https://www.econbiz.de/10009540748
Saved in:
9
The role of functional associations in building destination brand personality : when official websites do the talking
Vinyals-Mirabent, Sara
;
Kavaratzis, Mihalis
; …
- In:
Tourism management : research, policies, practice
75
(
2019
),
pp. 148-155
Persistent link: https://www.econbiz.de/10012063582
Saved in:
10
Connecting with prospective medical tourists online : a cross-sectional analysis of private hospital websites promoting medical tourism in India, Malaysia and Thailand
Sedigheh Moghavvemi
;
Ormond, Meghann
;
Ghazali Musa
;
Che …
- In:
Tourism management : research, policies, practice
58
(
2017
),
pp. 154-163
Persistent link: https://www.econbiz.de/10011634682
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->