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Conjoint measurement : methods and applications
Gustafsson, Anders (contributor);  … - 2000
Persistent link: https://www.econbiz.de/10001402990
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Sales Management : operations, administration, marketing
Johnson, Herbert W. - 1976
Persistent link: https://www.econbiz.de/10001395579
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Die Forschung in Zukunft - die Zukunft in Forschung : [die Beiträge wurden auf dem XXX. Kongress der Deutschen Marktforschung vom 21. - 23. Mai 1995 in Berlin als Vorträge gehalten...
Breunig, Gerhard (contributor) - Kongress der Deutschen Marktforschung <30, 1995, Berlin> - 1995 - Als Ms. gedr
Persistent link: https://www.econbiz.de/10000930201
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Marketing research
Chisnall, Peter M. - 1997 - 5th edition
Persistent link: https://www.econbiz.de/10000601116
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Qualitative consumer and marketing research : the Asian perspectives and practices
Krittinee Nuttavuthisit - 2019
Persistent link: https://www.econbiz.de/10011983966
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Conducting focus groups for business and management students
Oates, Caroline J.; Alevizou, Panayiota J. - 2018
Persistent link: https://www.econbiz.de/10012015628
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Marketing research : an applied approach
Malhotra, Naresh K.; Nunan, Daniel; Birks, David F. - 2017 - Fifth edition
Persistent link: https://www.econbiz.de/10011625827
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Fundamentals of marketing
Baines, Paul; Fill, Chris; Rosengren, Sara; Antonetti, Paoli - 2017
Persistent link: https://www.econbiz.de/10011638401
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Market research : the process, data, and methods using Stata
Mooi, Erik; Sarstedt, Marko; Mooi-Reci, Irma - 2018
Persistent link: https://www.econbiz.de/10011660640
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Advanced methods for modeling markets
Leeflang, Peter (ed.); Wieringa, Jaap E. (ed.);  … - 2017
Persistent link: https://www.econbiz.de/10011660853