//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Marketing und Produktion : Sch...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing
15,178
Marketingmanagement
2,586
Marketing management
2,472
Produktion
2,107
Theorie
1,513
Theory
1,496
Consumer behaviour
1,479
USA
1,417
Konsumentenverhalten
1,349
Production
1,344
United States
1,276
marketing
1,265
Management
853
Marktforschung
660
Relationship marketing
649
Marketing theory
645
Brand management
628
Marketingtheorie
620
Beziehungsmarketing
613
Markenführung
610
Werbung
582
Advertising
573
Internet marketing
567
Strategisches Management
552
Online-Marketing
536
Innovation
533
Market research
504
Welt
481
World
475
Social Web
366
Social web
364
SME
343
KMU
341
Strategic management
340
Internet
335
Unternehmenserfolg
333
United Kingdom
327
Firm performance
322
Entrepreneurship
317
Indien
310
more ...
less ...
Online availability
All
Undetermined
5,121
Free
2,358
Type of publication
All
Book / Working Paper
9,226
Article
8,668
Journal
334
Other
181
Type of publication (narrower categories)
All
Article in journal
4,841
Aufsatz in Zeitschrift
4,841
research-article
1,149
Aufsatz im Buch
1,133
Book section
1,133
Graue Literatur
896
Non-commercial literature
896
Collection of articles of several authors
747
Sammelwerk
747
Working Paper
694
Arbeitspapier
590
Aufsatzsammlung
474
Lehrbuch
471
Textbook
441
Konferenzschrift
365
review-article
300
Thesis
292
Case study
223
Fallstudie
223
Hochschulschrift
222
conceptual-paper
177
review
177
Conference proceedings
166
Bibliographie
164
Congress Report
155
case-report
133
Ratgeber
116
Guidebook
111
Glossar enthalten
107
Glossary included
107
viewpoint
107
Amtsdruckschrift
90
Government document
90
Article
86
Reprint
83
Handbook
75
Handbuch
75
Wörterbuch
70
Statistik
63
Bibliografie
51
more ...
less ...
Language
All
English
German
10,112
Undetermined
9,654
Hungarian
552
French
280
Russian
164
Polish
104
Spanish
86
Italian
46
Romanian
39
Portuguese
36
Ukrainian
26
Swedish
23
Lithuanian
22
Dutch
21
Danish
15
Finnish
14
Bulgarian
10
Czech
9
Croatian
9
Slovenian
8
Slovak
7
Turkish
7
Japanese
6
Serbian
4
Arabic
2
Multiple languages
2
Old English (ca. 450-1100)
1
Kazakh
1
Macedonian
1
Nepali
1
Norwegian
1
Vietnamese
1
Chinese
1
more ...
less ...
Author
All
Kotler, Philip
167
Sheth, Jagdish N.
48
McDonald, Malcolm
39
Armstrong, Gary
38
Brown, Stephen
38
Kerin, Roger A.
35
Tadajewski, Mark
35
Piercy, Nigel
31
Svensson, Göran
30
Ferrell, Odies C.
29
Baker, Michael John
28
Hair, Joseph F.
28
Leeflang, Peter
27
Fill, Chris
26
Peter, Jerome Paul
26
Homburg, Christian
25
Irwin, Scott H.
25
Kitchen, Philip J.
25
Brennan, Ross
24
Koschnick, Wolfgang J.
24
Hartley, Steven W.
23
Jobber, David
23
Moutinho, Luiz
23
Vrontis, Demetris
23
Malhotra, Naresh K.
22
Franses, Philip Hans
21
Grewal, Dhruv
21
Grönroos, Christian
21
Kaynak, Erdener
21
Keller, Kevin Lane
21
Lovelock, Christopher H.
21
Palmer, Adrian
21
Blythe, Jim
20
Lindgreen, Adam
20
Hanssens, Dominique M.
19
Zaltman, Gerald
19
Kurtz, David L.
18
Rudelius, William
18
Winer, Russell S.
18
Aaker, David A.
17
more ...
less ...
Institution
All
American Marketing Association
84
National Bureau of Economic Research
29
OECD
29
University of Western Sydney
23
London School of Economics and Political Science
22
Edward Elgar Publishing
21
Iowa State University of Science and Technology <Ames, Iowa> / Department of Economics
20
Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization
20
WorldFish Center, Consultative Group on International Agricultural Research (CGIAR)
15
Florida Atlantic University
12
IGI Global
11
Springer Fachmedien Wiesbaden
11
Springer International Publishing
11
Academy of Marketing Science
10
Chartered Institute of Marketing
10
NetLibrary, Inc
9
College of Law and Business
8
International Energy Agency
8
School of Marketing and International Business
8
College of Business
7
European Society for Opinion and Marketing Research
7
HAL
7
Harvard Graduate School of Business Administration
7
Organisation for Economic Co-operation and Development
7
American Management Association
6
Erasmus Research Institute of Management
6
FAO
6
UNIDO
6
University of Stellenbosch. Faculty of Economic and Management Sciences. Graduate School of Business.
6
European Association for Industrial Marketing Research
5
European Marketing Academy
5
Faculteit Economie en Bedrijfskunde, Universiteit Gent
5
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
5
Japan / Keizai Sangyōshō / Chōsa-Tōkeibu
5
Japan / Tōkeikyoku
5
USA / Department of Agriculture
5
Università degli studi di Trieste
5
Walter de Gruyter GmbH & Co. KG
5
AMACOM
4
Arbeitskreis Konjunktur des IWH
4
more ...
less ...
Published in...
All
European Journal of Marketing
463
Marketing Intelligence & Planning
199
Journal of business research : JBR
164
SpringerLink / Bücher
151
Industrial marketing management : the international journal for industrial and high-tech firms
113
Journal of Consumer Marketing
110
European journal of marketing : EJM
81
International Journal of Bank Marketing
79
Management science : journal of the Institute for Operations Research and the Management Sciences
79
Journal of marketing education : JME
78
Journal of marketing management : MM
75
International Marketing Review
70
Journal of Business & Industrial Marketing
69
Journal of Product & Brand Management
69
Young Consumers
64
Journal of marketing
63
Marketing theory
63
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
59
Journal of macromarketing : examining the interactions among markets, marketing, and society
58
Journal of the Academy of Marketing Science
56
Strategic Direction
54
Journal of historical research in marketing
52
Springer eBook Collection
52
Journal of macromarketing
51
Marketing intelligence & planning
51
European Business Review
50
Management Decision
47
International Journal of Retail & Distribution Management
46
Journal of Historical Research in Marketing
46
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
Journal of business-to-business marketing
44
Staff Paper
44
International journal of production research
43
Journal of strategic marketing
40
Journal of Research in Marketing and Entrepreneurship
38
The journal of business & industrial marketing
37
Working paper / National Bureau of Economic Research, Inc.
37
International Journal of Contemporary Hospitality Management
36
Journal of business ethics : JOBE
36
Journal of research in marketing and entrepreneurship : JRME
36
more ...
less ...
Source
All
ECONIS (ZBW)
11,922
USB Cologne (EcoSocSci)
2,949
Other ZBW resources
2,104
BASE
844
EconStor
216
RePEc
192
USB Cologne (business full texts)
109
OLC EcoSci
62
ArchiDok
11
more ...
less ...
Showing
1
-
10
of
18,409
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Productivity and the R&D/production interface
Bergen, S. A.
-
1983
Persistent link: https://www.econbiz.de/10000020245
Saved in:
2
Integrated
marketing
communications at the
marketing
-sales interface ; Report No. 06-102
Smith, Timothy M.
;
Gopalakrishna, Srinath
;
Chatterjee, …
- In:
MSI reports : working paper series
(
2006
)
1
,
pp. 45-68
Persistent link: https://www.econbiz.de/10003340369
Saved in:
3
Marketing
-sales interface configurations in B2B firms
Biemans, Wim G.
;
Brenčič, Maja Makovec
;
Malshe, Avinash
- In:
Industrial marketing management : the international …
39
(
2010
)
2
,
pp. 183-194
Persistent link: https://www.econbiz.de/10003956044
Saved in:
4
The purchasing-logistics interface : a 'scope of responsibility' taxonomy
Ashenbaum, Bryan
;
Terpend, Regis
- In:
Journal of business logistics : JBL
31
(
2010
)
2
,
pp. 177-194
Persistent link: https://www.econbiz.de/10008779137
Saved in:
5
Cooperation between
marketing
and sales : a neglected interface
Homburg, Christian
;
Jensen, Ove
;
Klarmann, Martin
-
2007
Persistent link: https://www.econbiz.de/10003516870
Saved in:
6
The importance of effective working relationships between sales and
marketing
Le Meunier-FitzHugh, Kenneth
;
Massey, Graham R.
- In:
The Oxford handbook of strategic sales and sales management
,
(pp. 539-570)
.
2011
Persistent link: https://www.econbiz.de/10008991444
Saved in:
7
The
marketing
-sales interface at the interface : creating market-based capabilities through organizational synergy
Hughes, Douglas E.
;
Le Bon, Joël
;
Malshe, Avinash
- In:
The journal of personal selling & sales management : JPSSM
32
(
2012
)
1
,
pp. 57-72
Persistent link: https://www.econbiz.de/10009505535
Saved in:
8
Boundary spanning elements and the
marketing
function in organizations : concepts and empirical studies
Sahadev, Sunil
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10010504719
Saved in:
9
Sales-
marketing
interface in Saudi Arabia : a commentary
Rouziès, Dominique
;
Segalla, Michael
- In:
Journal of business research : JBR
65
(
2012
)
9
,
pp. 1298-1300
Persistent link: https://www.econbiz.de/10009562029
Saved in:
10
Total integrated
marketing
: breaking the bounds of the function
Hulbert, James M.
;
Capon, Noel
;
Piercy, Nigel
-
2003
Persistent link: https://www.econbiz.de/10001721221
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->