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Pester power : a battle of wil...
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1
Tweens' knowledge of marketing tactics : skeptical beyond their years
Freeman, Dan
;
Shapiro, Stewart
- In:
Journal of advertising research
54
(
2014
)
1
,
pp. 44-55
Persistent link: https://www.econbiz.de/10010354590
Saved in:
2
Food marketing communication targeting
children
: a content analysis of research literature : 2000-2023
Esmaeilpour, Fariba
;
Nashtaee, Mitra Shabani
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
4
,
pp. 559-583
Persistent link: https://www.econbiz.de/10015073559
Saved in:
3
Marketing to
children
Mansfield, Phylis M.
-
2007
Persistent link: https://www.econbiz.de/10003728946
Saved in:
4
Marketing to
children
: a planning framework
Sharma, Ruppal Walia
;
Dasgupta, Pinaki
- In:
Young consumers : insight and ideas for responsible …
10
(
2009
)
3
,
pp. 180-187
Persistent link: https://www.econbiz.de/10003898951
Saved in:
5
The influence of
children
on family purchasing decisions in Turkey
Guneri, B.
;
Yurt, O.
;
Kaplan, M. D.
;
Delen, M.
- In:
Asian journal of marketing : the official journal of …
3
(
2009
)
1
,
pp. 20-32
Persistent link: https://www.econbiz.de/10003870797
Saved in:
6
Ambiguties and paradoxes in
children
's talk about marketing breakfast cereals with toys
Sparrman, Anna
- In:
Young consumers : insight and ideas for responsible …
10
(
2009
)
4
,
pp. 297-313
Persistent link: https://www.econbiz.de/10003933447
Saved in:
7
Marketing to
children
: the foundation of cradle-to-grave brand relationships
McAlister, Anna
-
2007
Persistent link: https://www.econbiz.de/10003548905
Saved in:
8
The influence of
children
on family purchasing decisions in Turkey
Guneri, B.
;
Yurt, O.
;
Kaplan, M. D.
;
Delen, M.
- In:
Asian journal of marketing : the official journal of …
4
(
2010
)
1
,
pp. 36-48
Persistent link: https://www.econbiz.de/10003985790
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9
Marketing ethics in context : the promotion of unhealthy foods and beverages to
children
Jackson, Michaela
;
Harrison, Paul
;
Swinburn, Boyd
; …
- In:
Handbook on ethics and marketing
,
(pp. 354-386)
.
2015
Persistent link: https://www.econbiz.de/10011302040
Saved in:
10
Role of
children
in family purchase across Indian parental clusters
Sindi, Neena
;
Basu, Rituparna
- In:
Young consumers : insight and ideas for responsible …
15
(
2015
)
4
,
pp. 365-379
Persistent link: https://www.econbiz.de/10010469424
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