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Consumer attitudes toward coun...
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Showing
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1
Can advertising creativity affect product perceptions and retailer evaluations?
Modig, Erik
;
Rosengren, Sara
- In:
The journal of product & brand management
23
(
2014
)
6
,
pp. 452-461
Persistent link: https://www.econbiz.de/10010429344
Saved in:
2
Brand
owner approaches to assessing the risk of product counterfeiting
Wilson, Jeremy M.
;
Sullivan, Brandon A.
- In:
The journal of brand management : an international journal
23
(
2016
)
3
,
pp. 327-344
Persistent link: https://www.econbiz.de/10011477748
Saved in:
3
Cultural norms and values and purchases of counterfeits
Franses, Philip Hans
;
Lede, Madesta
- In:
Applied economics
47
(
2015
)
52/54
,
pp. 5902-5916
Persistent link: https://www.econbiz.de/10011348821
Saved in:
4
Income, cultural norms and purchases of counterfeits
Franses, Philip Hans
;
Lede, Madesta
-
2012
Persistent link: https://www.econbiz.de/10010360667
Saved in:
5
Looping the value chain : designer copies in a
brand
-name garment factory
Prentice, Rebecca
- In:
Hidden hands in the market : ethnographies of fair …
,
(pp. 97-121)
.
2008
Persistent link: https://www.econbiz.de/10003866940
Saved in:
6
Purchasing counterfeit and legitimate products in China : social and psychological correlates and predictors
Taormina, Robert J.
;
Chong, Kelvin Y.
- In:
Journal of East-West business
16
(
2010
)
2
,
pp. 118-145
Persistent link: https://www.econbiz.de/10003988268
Saved in:
7
Counterfeits and branded products : effects of counterfeit ownership
Bian, Xuemei
;
Moutinho, Luiz
- In:
The journal of product & brand management
20
(
2011
)
5
,
pp. 379-393
Persistent link: https://www.econbiz.de/10009313974
Saved in:
8
A typology of
brand
counterfeiting and imitation based on a semiotic approach
Le Roux, André
;
Bobrie, François
;
Thebault, Marinette
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 349-356
Persistent link: https://www.econbiz.de/10011417739
Saved in:
9
Devil continues to wear "counterfeit" Prada : a tale of two cities
Teah, Min
;
Phau, Ian
;
Huang, Yu-an
- In:
The journal of consumer marketing
32
(
2015
)
3
,
pp. 176-189
Persistent link: https://www.econbiz.de/10011376747
Saved in:
10
Luxury perceptions : luxury
brand
vs counterfeit for young US female consumers
Doss, Farrell
;
Robinson, Tammy
- In:
Journal of fashion marketing and management
17
(
2013
)
4
,
pp. 424-439
Persistent link: https://www.econbiz.de/10010198001
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