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~person:"Birks, David F."
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Birks, David F.
Kapferer, Clodwig
63
Malhotra, Naresh K.
56
Green, Paul E.
39
Herrmann, Andreas
36
Hruschka, Harald
33
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Sarstedt, Marko
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Critical perspectives on business and management
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1
Marketing research
Birks, David F.
- In:
The marketing book
,
(pp. 166-190)
.
2016
Persistent link: https://www.econbiz.de/10011471644
Saved in:
2
Marketing research : an applied approach
Malhotra, Naresh K.
;
Nunan, Daniel
;
Birks, David F.
-
2017
-
Fifth edition
Persistent link: https://www.econbiz.de/10011625827
Saved in:
3
Marketing research : an applied approach
Malhotra, Naresh K.
;
Birks, David F.
-
2003
-
2nd European ed.
Persistent link: https://www.econbiz.de/10001685627
Saved in:
4
The nature and scope of marketing research
Birks, David F.
(
contributor
);
Macer, Tim
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003792440
Saved in:
5
Qualitative marketing research : approaches, techniques and analysis
Birks, David F.
(
contributor
);
Macer, Tim
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003792457
Saved in:
6
Quantitative marketing techniques and analyses
Birks, David F.
(
contributor
);
Macer, Tim
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003792462
Saved in:
7
Developmental challenges in marketing research
Birks, David F.
(
contributor
);
Macer, Tim
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003792472
Saved in:
8
Essentials of marketing research
Malhotra, Naresh K.
;
Wills, Peter A.
-
2013
Persistent link: https://www.econbiz.de/10009739762
Saved in:
9
Marketing research : an applied approach
Malhotra, Naresh K.
;
Birks, David F.
-
2006
-
Updated 2. European ed.
Persistent link: https://www.econbiz.de/10002907445
Saved in:
10
Marketing research
Birks, David F.
(
contributor
);
Macer, Tim
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003723981
Saved in:
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