Similar Search Results

The underlying motivations of Chinese wine consumer behaviour

Somogyi, Simon; Li, Elton; Johnson, Trent; Bruwer, Johan; … - In: Asia Pacific journal of marketing and logistics 23 (2011) 4, pp. 473-485

Persistent link: https://www.econbiz.de/10009382070

Region of Origin and its Importance Among Choice Factors in the Wine-Buying Decision Making of Consumers

McCutcheon, Emily - 2013

-buying decision-making process in the Australian domestic market.Design/methodology/approach – Data collection takes place by means of … in the wine-buying decision making process of consumers, but particularly so in terms of its multi-dimensional nature … research suggest that wine's region of origin is a significant choice factor in the Australian consumer's wine-buying decision …

Persistent link: https://www.econbiz.de/10013086002

Consumer involvement and associated behaviour in the UK high-end retail off-trade wine market

Bruwer, Johan; Burrows, Nicole; Chaumont, Sylvia; Li, Elton - In: The international review of retail, distribution and … 24 (2014) 2, pp. 145-165

Persistent link: https://www.econbiz.de/10010367008

Region of origin as choice factor : wine knowledge and wine tourism involvement influence

Famularo, Biagio; Bruwer, Johan; Li, Elton - In: International journal of wine business research : IJWBR 22 (2010) 4, pp. 362-385

Persistent link: https://www.econbiz.de/10008778599

The BYOB of wine phenomenon of consumers in the Australian licensed on-premise foodservice sector

Bruwer, Johan; Nam, Kyung-hwa - In: International journal of hospitality management 29 (2010) 1, pp. 83-91

Persistent link: https://www.econbiz.de/10003964088

Consumer behaviour and sensory preference differences : implications for wine product marketing

Bruwer, Johan; Saliba, Anthony; Miller, Bernadette - In: The journal of consumer marketing 28 (2011) 1, pp. 5-18

Persistent link: https://www.econbiz.de/10009009749

Consumption dynamics and demographics of Canadian wine consumers : retailing insights from the tasting room channel

Bruwer, Johan; Lesschaeve, Isabelle; Campbell, Benjamin L. - In: Journal of retailing and consumer services 19 (2012) 1, pp. 45-58

Persistent link: https://www.econbiz.de/10009507904

Service quality perception and satisfaction in a New Zealand festivalscape : buying behavior effects

Bruwer, Johan - In: Tourism analysis : an interdisciplinary tourism & … 18 (2013) 1, pp. 61-77

Persistent link: https://www.econbiz.de/10009751088

Country-of-origin (COO) brand preferences and associated knowledge levels of Japanese wine consumers

Bruwer, Johan; Buller, Courtney - In: The journal of product & brand management 21 (2012) 5, pp. 307-316

Persistent link: https://www.econbiz.de/10009625090

Wine choice and drivers of consumption explored in relation to generational cohorts and methodology

MacDonald, Jasmine B.; Saliba, Anthony J.; Bruwer, Johan - In: Journal of retailing and consumer services 20 (2013) 3, pp. 349-357

Persistent link: https://www.econbiz.de/10009759776