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~person:"Grewal, Dhruv"
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Einzelhandel
48
Retail trade
47
Consumer behaviour
28
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Beziehungsmarketing
14
Relationship marketing
14
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11
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Grewal, Dhruv
Burmann, Christoph
96
Swoboda, Bernhard
57
Schramm-Klein, Hanna
47
Städtler, Arno
46
Pantano, Eleonora
44
Rudolph, Thomas
42
Loureiro, Sandra Maria Correia
38
Zentes, Joachim
38
Huber, Frank
37
Alexander, Nicholas
36
Bang, Nguyen
36
Morschett, Dirk
36
Phau, Ian
36
Esch, Franz-Rudolf
35
Fernie, John
34
Richards, Timothy J.
34
Thurik, Adriaan R.
34
Tietz, Bruno
34
Melewar, T. C.
33
Keller, Kevin Lane
32
Lachner, Josef
32
Gil Saura, Irene
31
Bauer, Hans H.
30
Diamantopoulos, Adamantios
30
Täger, Uwe Christian
30
Ahlert, Dieter
27
Rajagopal
27
Teller, Christoph
27
Zielke, Stephan
27
Dawson, John A.
26
Heinemann, Gerrit
26
Hübner, Alexander
26
Raff, Horst
26
Schröder, Hendrik
26
Das, Gopal
25
Gierl, Heribert
25
Gázquez-Abad, Juan Carlos
25
Romaniuk, Jenni
25
Sattler, Henrik
25
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Journal of retailing
19
Journal of business research : JBR
4
Journal of the Academy of Marketing Science
4
Journal of marketing research
3
Psychology & marketing
3
Journal of marketing research : JMR
2
Retailing in the 21st century : current and future trends
2
Fundamentals of marketing research ; Vol. 3
1
Handbook of research on customer engagement
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
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1
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1
Journal of marketing management : MM
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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ECONIS (ZBW)
51
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1
Perceived omnichannel customer experience (OCX) : concept, measurement, and impact
Rahman, Syed Mahmudur
;
Carlson, Jamie
;
Gudergan, Siegfried
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 611-632
Persistent link: https://www.econbiz.de/10013535715
Saved in:
2
Living brands : consumer responses to animated brand logos
Brasel, S. Adam
;
Hagtvedt, Henrik
;
Grewal, Dhruv
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
5
,
pp. 639-653
Persistent link: https://www.econbiz.de/10011552533
Saved in:
3
Celebrity endorsements in emerging markets : align endorsers with brands or with consumers?
Roy, Subhadip
;
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
- In:
Journal of international business studies : JIBS ; an …
50
(
2019
)
3
,
pp. 295-317
Persistent link: https://www.econbiz.de/10012006997
Saved in:
4
Customer experience management in retailing : an organizing framework
Grewal, Dhruv
;
Levy, Michael
;
Kumar, V.
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10003834467
Saved in:
5
Special issue: Enhancing the retail customer experience
Grewal, Dhruv
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003835788
Saved in:
6
Building store loyalty through service strategies
Grewal, Dhruv
;
Krishnan, Ram
;
Lindsey-Mullikin, Joan
- In:
Journal of relationship marketing : innovations & …
7
(
2008
)
4
,
pp. 341-358
Persistent link: https://www.econbiz.de/10003807755
Saved in:
7
Understanding retail managers' role in the sales of products and services
Arnold, Todd J.
;
Palmatier, Robert W.
;
Grewal, Dhruv
; …
- In:
Journal of retailing
85
(
2009
)
2
,
pp. 129-144
Persistent link: https://www.econbiz.de/10003870382
Saved in:
8
Emerging issues in retailing research
Grewal, Dhruv
;
Levy, Michael
- In:
Journal of retailing
85
(
2009
)
4
,
pp. 522-526
Persistent link: https://www.econbiz.de/10003933710
Saved in:
9
Retail success and key drivers
Grewal, Dhruv
;
Krishnan, Ram
;
Levy, Michael
;
Munger, Jeanne
- In:
Retailing in the 21st century : current and future trends
,
(pp. 15-30)
.
2010
Persistent link: https://www.econbiz.de/10003936864
Saved in:
10
Can you trust a customer's expression? : insights into nonverbal communication in the retail context
Puccinelli, Nancy M.
;
Motyka, Scott
;
Grewal, Dhruv
- In:
Psychology & marketing
27
(
2010
)
10
,
pp. 964-988
Persistent link: https://www.econbiz.de/10008903161
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