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~person:"Grewal, Dhruv"
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Consumer behaviour
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English
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Grewal, Dhruv
Han, Heesup
120
Belk, Russell W.
114
Mattila, Anna S.
105
Phau, Ian
103
Grunert, Klaus G.
101
Huber, Frank
92
Lusk, Jayson L.
85
Bauer, Hans H.
84
Foxall, Gordon R.
83
Gierl, Heribert
81
Herrmann, Andreas
81
Khare, Arpita
78
Wiedmann, Klaus-Peter
78
Sheth, Jagdish N.
77
Usman, Osly
77
Dwivedi, Yogesh Kumar
68
Nayga, Rodolfo M.
68
Agarwal, Sumit
67
Bagozzi, Richard P.
67
Loureiro, Sandra Maria Correia
67
Septianto, Felix
67
Laroche, Michel
66
Stavins, Joanna
66
Wansink, Brian
65
Bruwer, Johan
61
Verhoef, Peter C.
60
Paul, Justin
59
Jang, Soocheong
58
Rajagopal
57
Walsh, Gianfranco
57
Janssen, Maarten C. W.
56
Thøgersen, John
55
Ko, Eunju
54
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Gröppel-Klein, Andrea
52
Krishna, Aradhna
52
Cherchye, Laurens
51
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Journal of retailing
16
Journal of the Academy of Marketing Science
9
Journal of marketing
7
Journal of business research : JBR
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of marketing research
5
MSI reports : working paper series
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Psychology & marketing
4
Journal of marketing research : JMR
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Emerald insight
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Fundamentals of marketing research ; Vol. 3
1
Handbook of research on customer engagement
1
Journal of Consumer Marketing
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
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The Routledge companion to consumer behavior
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ECONIS (ZBW)
73
Other ZBW resources
1
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The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
2
An experimental approach to making retail store environmental decisions
Baker, Julie
;
Levy, Michael
;
Grewal, Dhruv
-
2007
Persistent link: https://www.econbiz.de/10003540228
Saved in:
3
Store atmospherics : a multisensory perspective
Spence, Charles
;
Puccinelli, Nancy M.
;
Grewal, Dhruv
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 472-488
Persistent link: https://www.econbiz.de/10010382591
Saved in:
4
Retail atmospherics and in-store nonverbal cues : an introduction
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Puccinelli, Nancy M.
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 469-471
Persistent link: https://www.econbiz.de/10010382592
Saved in:
5
Special issue: Retail atmospherics and in-store nonverbal cues
Grewal, Dhruv
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010382594
Saved in:
6
Does the presence of a mannequin head change shopping behavior?
Lindström, Annika
;
Berg, Hanna
;
Nordfält, Jens
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 517-524
Persistent link: https://www.econbiz.de/10011435958
Saved in:
7
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
Saved in:
8
Insights from in-store marketing experiments
Nordfält, Jens
;
Grewal, Dhruv
;
Roggeveen, Anne L.
; …
-
2014
Persistent link: https://www.econbiz.de/10010424895
Saved in:
9
How in-store retail and service atmosphere create customer engagement
Schweiger, Elisa B.
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Handbook of research on customer engagement
,
(pp. 126-163)
.
2019
Persistent link: https://www.econbiz.de/10013163365
Saved in:
10
The DAST framework for retail atmospherics : the impact of in- and out-of-store retail journey touchpoints on the customer experience
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Schweiger, Elisa B.
- In:
Journal of retailing
96
(
2020
)
1
,
pp. 128-137
Persistent link: https://www.econbiz.de/10012295813
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