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~person:"Homburg, Christian"
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Customer satisfaction
42
Kundenzufriedenheit
41
Beziehungsmarketing
36
Relationship marketing
36
Verbraucherzufriedenheit
21
Salespeople
16
Verkaufspersonal
16
Deutschland
15
Germany
15
Messung
10
Kundenwert
9
Lieferantenmanagement
9
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Consumer behaviour
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Theorie
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Theory
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Economic sector
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Erfolgsfaktor
4
Kundenbindung
4
Marketing theory
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Marketingtheorie
4
Success factor
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Anlageberatung
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Cultural identity
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Employee retention
3
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English
39
German
37
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Homburg, Christian
Oswald, Andrew J.
161
Clark, Andrew E.
133
Stutzer, Alois
120
Frey, Bruno S.
103
Blanchflower, David G.
102
Powdthavee, Nattavudh
93
Han, Heesup
84
Helliwell, John F.
81
Welsch, Heinz
79
Kumar, V.
67
Graham, Carol
64
Grewal, Dhruv
64
Wagner, Gert G.
60
Wolfers, Justin
60
Senik-Leygonie, Claudia
58
Knabe, Andreas
57
Swoboda, Bernhard
57
Bjørnskov, Christian
55
Freeman, Alan
55
Akay, Alpaslan
53
Proto, Eugenio
52
Easterlin, Richard A.
51
Ferrer-i-Carbonell, Ada
50
Stevenson, Betsey
50
Becchetti, Leonardo
49
Frijters, Paul
49
Bauer, Hans H.
48
Schramm-Klein, Hanna
47
Svensson, Göran
47
Städtler, Arno
46
Gil Saura, Irene
45
Headey, Bruce
45
Rajagopal
45
Rudolph, Thomas
45
Binder, Martin
44
D'Ambrosio, Conchita
44
Thurik, Adriaan R.
44
Madhani, Pankaj M.
43
Mattila, Anna S.
43
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Institution
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Institut für Marktorientierte Unternehmensführung Mannheim
1
Published in...
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
10
Journal of marketing
9
Journal of the Academy of Marketing Science
8
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
7
Reihe: Management-Know-how / M : praxisnah und aktuell
5
Wissenschaft & Praxis
5
Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
4
Management Know-how
3
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
British journal of management : BJM
1
Gabler Edition Wissenschaft
1
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
1
Journal of Business Research
1
Journal of business research : JBR
1
Journal of marketing research : JMR
1
Kompetenz in Wissenschaft & Management
1
Psychology & marketing
1
Vertrieb : Verkäufer führen - Umsatz machen
1
Vertriebssteuerung in der Finanzdienstleistungsindustrie
1
Vielfalt und Einheit in der Marketingwissenschaft : ein Spannungsverhältnis ; Hans H. Bauer zum 60. Geburtstag
1
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ECONIS (ZBW)
66
USB Cologne (EcoSocSci)
13
RePEc
1
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1
Implementing the marketing concept at the employee-customer interface : the role of customer need knowledge
Homburg, Christian
;
Wieseke, Jan
;
Bornemann, Torsten
- In:
Journal of marketing
73
(
2009
)
4
,
pp. 64-81
Persistent link: https://www.econbiz.de/10003860862
Saved in:
2
Delusive perception : antecedents and consequences of
salespeople
's misperception of customer commitment
Homburg, Christian
;
Bornemann, Torsten
;
Kretzer, Max
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
2
,
pp. 137-153
Persistent link: https://www.econbiz.de/10010345196
Saved in:
3
The link between
salespeople
's job
satisfaction
and customer
satisfaction
in a business-to-business context : a dyadic analysis
Homburg, Christian
;
Stock-Homburg, Ruth
-
2003
Persistent link: https://www.econbiz.de/10002512381
Saved in:
4
The link between
salespeople
's job
satisfaction
and customer
satisfaction
in a business-to-business context : a dyadic analysis
Homburg, Christian
;
Stock-Homburg, Ruth
-
2003
Persistent link: https://www.econbiz.de/10001866778
Saved in:
5
Was ist
Kundenwert
?
Homburg, Christian
;
Schnurr, Phoebe
-
1999
Persistent link: https://www.econbiz.de/10013430867
Saved in:
6
Understanding the adoption of new brands through
salespeople
: a multilevel framework
Wieseke, Jan
;
Homburg, Christian
;
Lee, Nick
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
2
,
pp. 278-291
Persistent link: https://www.econbiz.de/10003725661
Saved in:
7
Neukundenakquisition : eine Erfolgsfaktorenanalyse für erklärungsbedürftige Produkte und Dienstleistungen
Fargel, Tim
;
Fargel, Tim Siu-Lung
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003480563
Saved in:
8
Social influence on
salespeople
's adoption of sales technology : a multilevel analysis
Homburg, Christian
;
Wieseke, Jan
;
Kuehnl, Christina
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
2
,
pp. 159-168
Persistent link: https://www.econbiz.de/10003980452
Saved in:
9
When
salespeople
develop negative headquarters stereotypes : performance effects and managerial remedies
Homburg, Christian
;
Wieseke, Jan
;
Lukas, Bryan A.
; …
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
5
,
pp. 664-682
Persistent link: https://www.econbiz.de/10009381733
Saved in:
10
Motivating sales reps for innovation selling in different cultures
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 101-120
Persistent link: https://www.econbiz.de/10011458675
Saved in:
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