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~person:"Ind, Nicholas"
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Brand management
29
Markenführung
29
Markenpolitik
9
Brand
8
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8
Brand architecture
6
Markenarchitektur
6
Co-creation
5
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5
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5
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Business ethics
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4
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4
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English
33
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Ind, Nicholas
Burmann, Christoph
158
Esch, Franz-Rudolf
147
Baumgarth, Carsten
92
Melewar, T. C.
81
Huber, Frank
80
Bruhn, Manfred
72
Meffert, Heribert
70
Keller, Kevin Lane
67
Ahlert, Dieter
59
Bauer, Hans H.
57
Homburg, Christian
52
Tomczak, Torsten
51
Svensson, Göran
50
Phau, Ian
47
De Chernatony, Leslie
46
Wiedmann, Klaus-Peter
46
Balmer, John M. T.
45
Bang, Nguyen
44
Loureiro, Sandra Maria Correia
43
Sattler, Henrik
43
Wagner, Stephan M.
43
Foroudi, Pantea
40
Swoboda, Bernhard
40
Merrilees, Bill
39
Kleinaltenkamp, Michael
38
Schmidt, Holger J.
38
Gupta, Suraksha
36
Romaniuk, Jenni
36
Fournier, Susan
35
Gierl, Heribert
35
Schiele, Holger
35
Spiller, Achim
35
Völckner, Franziska
35
Christodoulides, George
34
Ko, Eunju
33
Strebinger, Andreas
33
Choi, Tsan-Ming
32
Diamantopoulos, Adamantios
32
Naudé, Peter
32
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The journal of brand management : an international journal
6
Industrial marketing management : the international journal for industrial and high-tech firms
3
Advances in corporate branding
1
Beyond branding : [how the new values of transparency and integrity are changing the world of brands]
1
Brands with a conscience : how to build a successful and responsible brand
1
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
1
Business horizons
1
California management review
1
Corporate brand and corporate reputation
1
Corporate creativity : developing an innovative organization
1
EBSCOhost eBook Collection
1
Journal of euromarketing
1
Routledge companions in business, management and marketing
1
The definitive book of branding
1
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ECONIS (ZBW)
29
USB Cologne (EcoSocSci)
4
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1
A brand of enlightenment
Ind, Nicholas
- In:
Beyond branding : [how the new values of transparency …
,
(pp. 1-20)
.
2003
Persistent link: https://www.econbiz.de/10001830124
Saved in:
2
The before and after : audience perceptions of brand dimensions of cultural products
Polegato, Rosemary
;
Bjerke, Rune
;
Ind, Nicholas
- In:
Journal of euromarketing
22
(
2013
)
1/2
,
pp. 24-35
Persistent link: https://www.econbiz.de/10010127917
Saved in:
3
Editorial: conscientious business-to-business organizations : status quo and future research agenda
Markovic, Stefan
;
Ind, Nicholas
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. A8-A11
Persistent link: https://www.econbiz.de/10014333946
Saved in:
4
Corporate brand identity co-creation in business-to-business contexts
Iglesias, Oriol
;
Landgraf, Polina
;
Ind, Nicholas
; …
- In:
Industrial marketing management : the international …
85
(
2020
),
pp. 32-43
Persistent link: https://www.econbiz.de/10012211932
Saved in:
5
Towards a theory of conscientious corporate brand co-creation : the next key challenge in brand management
Iglesias, Oriol
;
Ind, Nicholas
- In:
The journal of brand management : an international journal
27
(
2020
)
6
,
pp. 710-720
Persistent link: https://www.econbiz.de/10012304078
Saved in:
6
How to build a conscientious corporate brand together with business partners : a case study of Unilever
Iglesias, Oriol
;
Mingione, Michela
;
Ind, Nicholas
; …
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014282239
Saved in:
7
The organic view of the brand : a brand value co-creation model
Iglesias, Oriol
;
Ind, Nicholas
;
Alfaro, Manuel
- In:
The journal of brand management : an international journal
20
(
2012/13
)
8
,
pp. 670-688
Persistent link: https://www.econbiz.de/10010197488
Saved in:
8
Brands with a conscience : how to build a successful and responsible brand
Horlings, Sandra
(
ed.
);
Ind, Nicholas
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011542813
Saved in:
9
Beyond branding : how the new values of transparency and integrity are changing the world of brands
Ind, Nicholas
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10011479707
Saved in:
10
The organic view of the brand : a brand value co-creation model
Iglesias, Oriol
;
Ind, Nicholas
;
Alfaro, Manuel
- In:
Advances in corporate branding
,
(pp. 148-174)
.
2017
Persistent link: https://www.econbiz.de/10011585002
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