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~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Lusk, Jayson L."
~person:"Pelsmacker, Patrick de"
~subject:"Konsumentenverhalten"
~subject:"Mode"
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Konsumentenverhalten
Mode
Consumer behaviour
268
Brand management
51
Markenführung
51
Brand image
43
Markenimage
43
Experiment
32
Willingness to pay
32
Zahlungsbereitschaftsanalyse
32
Advertising effects
29
Beziehungsmarketing
29
Relationship marketing
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Werbewirkung
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23
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Online-Marketing
20
Emotion
19
Social Web
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Werbung
19
Customer satisfaction
17
Food
17
Kundenzufriedenheit
17
Lebensmittel
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16
Online-Handel
16
Viral marketing
16
Virales Marketing
16
Cultural identity
15
Kulturelle Identität
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Beef
14
Globalization
14
Product labelling
14
Rindfleisch
14
Warenkennzeichnung
14
Globalisierung
13
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English
259
Author
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Laroche, Michel
Loureiro, Sandra Maria Correia
Lusk, Jayson L.
Pelsmacker, Patrick de
Han, Heesup
116
Belk, Russell W.
111
Mattila, Anna S.
98
Grunert, Klaus G.
92
Phau, Ian
85
Huber, Frank
81
Gierl, Heribert
78
Bauer, Hans H.
77
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
74
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
69
Khare, Arpita
69
Dwivedi, Yogesh Kumar
68
Bagozzi, Richard P.
67
Septianto, Felix
67
Agarwal, Sumit
66
Nayga, Rodolfo M.
66
Stavins, Joanna
66
Foxall, Gordon R.
64
Ko, Eunju
63
Paul, Justin
63
Wansink, Brian
63
Jang, Soocheong
57
Choi, Tsan-Ming
56
Janssen, Maarten C. W.
56
Verhoef, Peter C.
55
Chintagunta, Pradeep K.
53
Walsh, Gianfranco
53
Warlop, Luk
53
Cherchye, Laurens
51
Thøgersen, John
51
Hollebeek, Linda D.
50
Krishna, Aradhna
50
Rajagopal
50
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
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Journal of business research : JBR
33
Journal of retailing and consumer services
12
American journal of agricultural economics
11
Applied economic perspectives and policy
10
Food policy : economics planning and politics of food and agriculture
7
Journal of promotion management : innovations in planning and applied research
7
International journal of advertising : the quarterly review of marketing communications
6
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
Journal of marketing communications
5
European review of agricultural economics : ERAE
4
International journal of hospitality management
4
International marketing review
4
Journal of agricultural and applied economics
4
Journal of business ethics : JOBE
4
Journal of economic behavior & organization : JEBO
4
Journal of electronic commerce research : JECR
4
Journal of promotion management : JPM
4
The journal of brand management : an international journal
4
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
3
Health economics
3
International journal of consumer studies
3
International journal of retail & distribution management
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Psychology & marketing
3
Agricultural economics : the journal of the International Association of Agricultural Economists
2
Applied economics letters
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of agricultural and applied economics : JAEE
2
Journal of behavioral and experimental economics
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing and multicultural diversity
2
Marketing letters : a journal of research in marketing
2
The journal of product & brand management
2
The service industries journal
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
World review of entrepreneurship, management and sustainable development
2
Advances in economic analysis & policy
1
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ECONIS (ZBW)
259
Showing
1
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10
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259
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1
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
2
Enhancing
brand
coolness through perceived luxury values : insight from luxury
fashion
brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
Saved in:
3
Customers' online interaction experiences with
fashion
brands : e-information and e-buying
Loureiro, Sandra Maria Correia
;
Amorim, Marlene
- In:
E-business : state of the art of ICT based challenges …
,
(pp. 81-97)
.
2017
Persistent link: https://www.econbiz.de/10011858948
Saved in:
4
How
fashion
brands engage on social media : a netnography approach
Loureiro, Sandra Maria Correia
;
Serra, Jessica
; …
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 367-378
Persistent link: https://www.econbiz.de/10012179031
Saved in:
5
The effect of benign and malicious envies on desire to buy luxury
fashion
items
Loureiro, Sandra Maria Correia
;
Plaza, Maria Alejandra …
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012132290
Saved in:
6
A passion for
fashion
: the impact of social influence, vanity and exhibitionism on consumer behaviour
Loureiro, Sandra Maria Correia
;
Costa, Inês
; …
- In:
International journal of retail & distribution management
45
(
2017
)
5
,
pp. 468-484
Persistent link: https://www.econbiz.de/10011706964
Saved in:
7
Luxury
fashion
games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
8
How do involvement and product knowledge affect the relationship between intangibility and perceived risk for brands and product categories?
Laroche, Michel
;
Nepomuceno, Marcelo Vinhal
;
Richard, …
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 197-210
Persistent link: https://www.econbiz.de/10003987459
Saved in:
9
The behavioral and neuroeconomics of food and
brand
decisions : executive summary
Bruce, Amanda
;
Crespi, John M.
;
Lusk, Jayson L.
- In:
Journal of agricultural & food industrial organization
13
(
2015
)
1
,
pp. 1-4
Persistent link: https://www.econbiz.de/10011415767
Saved in:
10
Creating value for customers through engagement and participation in
brand
communities
Loureiro, Sandra Maria Correia
;
Pires, Ana Regina
; …
- In:
International journal of business performance management
16
(
2015
)
2/3
,
pp. 114-132
Persistent link: https://www.econbiz.de/10011316447
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