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Measuring customer-based casino brand equity and its consequences
Tsai, Henry; Lo, Ada; Cheung, Catherine - In: Journal of travel and tourism marketing 30 (2013) 7/8, pp. 806-824
Persistent link: https://www.econbiz.de/10010246262
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The impact of service quality on positive consumption emotions in resort and hotel spa experiences
Lo, Ada; Wu, Corrine; Tsai, Henry - In: Journal of hospitality marketing & management 24 (2015) 1/2, pp. 155-179
Persistent link: https://www.econbiz.de/10010526368
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Brand prestige and affordable luxury : the role of hotel guest experiences
Lo, Ada; Yeung, Michelle Au - In: Journal of vacation marketing 26 (2020) 2, pp. 247-267
Persistent link: https://www.econbiz.de/10012213344
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Restaurant customers' attitude toward sustainability and nutritional menu labels
Lo, Ada; King, Brian; Mackenzie, Murray - In: Journal of hospitality marketing & management 26 (2017) 8, pp. 846-867
Persistent link: https://www.econbiz.de/10011784156
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An exploratory study of relationship between customer-based casino brand equity and firm performance
Tsai, Henry; Cheung, Catherine; Lo, Ada - In: International journal of hospitality management 29 (2010) 4, pp. 754-757
Persistent link: https://www.econbiz.de/10008758164
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A theoretical model of the impact of a bundle of determinants on tourists' visiting and shopping intentions : a case of mainland Chinese tourists
Lo, Ada; Qu, Hailin - In: Journal of retailing and consumer services 22 (2015), pp. 231-243
Persistent link: https://www.econbiz.de/10010469039
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Effects of customer experience in engaging in hotels' CSR activities on brand relationship quality and behavioural intention
Lo, Ada - In: Journal of travel and tourism marketing 37 (2020) 2, pp. 185-199
Persistent link: https://www.econbiz.de/10012289316