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~person:"Loureiro, Sandra Maria Correia"
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Consumer behaviour
67
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Brand management
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Beziehungsmarketing
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Loureiro, Sandra Maria Correia
Han, Heesup
118
Belk, Russell W.
114
Mattila, Anna S.
105
Grunert, Klaus G.
103
Phau, Ian
103
Ravallion, Martin
98
Huber, Frank
94
Wiedmann, Klaus-Peter
91
Bauer, Hans H.
90
Alkire, Sabina
89
Lusk, Jayson L.
85
Foxall, Gordon R.
83
Herrmann, Andreas
83
Gierl, Heribert
81
Khare, Arpita
79
Sheth, Jagdish N.
77
Usman, Osly
76
Diewert, Walter E.
75
Bagozzi, Richard P.
71
Grewal, Dhruv
71
Dwivedi, Yogesh Kumar
69
Nayga, Rodolfo M.
68
Septianto, Felix
67
Stavins, Joanna
67
Agarwal, Sumit
66
Laroche, Michel
66
Walsh, Gianfranco
65
Wansink, Brian
64
Bruwer, Johan
63
Diamantopoulos, Adamantios
62
Hollebeek, Linda D.
62
Paul, Justin
61
Verhoef, Peter C.
61
Cherchye, Laurens
58
Jang, Soocheong
58
Klasen, Stephan
58
Janssen, Maarten C. W.
56
Chintagunta, Pradeep K.
55
Deaton, Angus
55
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Journal of promotion management : innovations in planning and applied research
8
Journal of retailing and consumer services
8
International journal of hospitality management
4
Journal of business research : JBR
4
Journal of promotion management : JPM
3
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Psychology & marketing
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The journal of product & brand management
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World review of entrepreneurship, management and sustainable development
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Baltic journal of management
1
Challenges and trends in modern banking
1
Cogent business & management
1
E-business : state of the art of ICT based challenges and solutions
1
EuroMed journal of business
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
International journal of arts management
1
International journal of business and globalisation : IJBG
1
International journal of business performance management
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of communication management
1
Journal of hospitality marketing & management
1
Journal of marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing
1
Journal of travel and tourism marketing
1
Journal of vacation marketing
1
Qualitative market research : an international journal
1
The journal of brand management : an international journal
1
The journal of business & industrial marketing
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The service industries journal
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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Tourism and hospitality research : THR
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ECONIS (ZBW)
69
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1
The role of personal values and personality traits on intention to recommend a destination
Japutra, Arnold
;
Loureiro, Sandra Maria Correia
;
Wang, …
- In:
Tourism analysis : an interdisciplinary tourism & …
26
(
2021
)
4
,
pp. 349-361
Persistent link: https://www.econbiz.de/10012745322
Saved in:
2
The increasing dynamics between consumers, social groups and brands
Kaufmann, Hans Rüdiger
;
Loureiro, Sandra Maria Correia
; …
- In:
Qualitative market research : an international journal
15
(
2012
)
4
,
pp. 404-419
Persistent link: https://www.econbiz.de/10009659820
Saved in:
3
Exploring behavioural branding, brand love and brand co-creation
Kaufmann, Hans Rüdiger
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of product & brand management
25
(
2016
)
6
,
pp. 516-526
Persistent link: https://www.econbiz.de/10011587801
Saved in:
4
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
5
How brand authenticity and consumer brand engagement can be expressed in reviews : a text mining approach
Rosado-Pinto, Filipa
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of promotion management : innovations in …
26
(
2020
)
4
,
pp. 457-480
Persistent link: https://www.econbiz.de/10012179137
Saved in:
6
Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 147-171
Persistent link: https://www.econbiz.de/10012176591
Saved in:
7
Stakeholder engagement in co-creation processes for innovation : a systematic literature review and case study
Loureiro, Sandra Maria Correia
;
Romero, Jaime
;
Bilro, …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 388-409
Persistent link: https://www.econbiz.de/10012417002
Saved in:
8
How corporate social responsibility initiatives in social media affect awareness and customer engagement
Loureiro, Sandra Maria Correia
;
Lopes, João
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 419-438
Persistent link: https://www.econbiz.de/10012179034
Saved in:
9
Creating value for customers through engagement and participation in brand communities
Loureiro, Sandra Maria Correia
;
Pires, Ana Regina
; …
- In:
International journal of business performance management
16
(
2015
)
2/3
,
pp. 114-132
Persistent link: https://www.econbiz.de/10011316447
Saved in:
10
Explaining love of wine brands
Loureiro, Sandra Maria Correia
;
Kaufmann, Hans Rüdiger
- In:
Journal of promotion management : JPM
18
(
2012
)
3
,
pp. 329-343
Persistent link: https://www.econbiz.de/10009621071
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