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~person:"Malhotra, Naresh K."
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Malhotra, Naresh K.
Peterson, Mark
107
Peterson, Mark A.
52
Sirri, Erik R.
27
Alexander, Gordon J.
22
Sirri, Erik
10
Ekici, Ahmet
8
Bishop, Melissa
7
Tufano, Peter
7
Goldstein, Michael A.
6
Hotchkiss, Edith S.
5
Agarwal, James
4
Baker, Julie
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Gregory, Gary
4
Munch, James M.
4
Peterson, M.
4
Bethel, Jennifer E.
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Hunt, David M.
3
McGee, Jeffrey E.
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Miles, James A.
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Musumeci, Jim
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Shultz, Clifford J.
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Braunsberger, Karin
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Briggs, Elten
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Cameron, Michaelle
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Cameron, Michaelle Ann
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Claudy, Marius C.
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Davies, Ryan J.
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Gleason, Kimberly C.
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Gregory, Gary D.
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Ikenberry, David
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Kleiser, Susan Bardi
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Malhorta, Naresh K.
2
Mathur, Ike
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Minton, Elizabeth A.
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Ors, Evren
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Seguin, Paul J.
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Fundamentals of marketing research ; Vol. 1
3
Best practices in international marketing
1
European Business Review
1
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1
Global focus : an international journal of business, economics, and social policy
1
International Marketing Review
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International journal of advertising : the review of marketing communications
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of the Academy of Marketing Science
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Macromarketing - a global focus ; Vol. 2
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Marketing Intelligence & Planning
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1
Methodological issues in cross-cultural marketing research: a state-of-the-art review
Malhotra, Naresh K.
;
Agarwal, James
;
Peterson, Mark A.
-
2009
Persistent link: https://www.econbiz.de/10003794173
Saved in:
2
Methodological issues in cross-cultural marketing research : a state-of-the-art review
Malhotra, Naresh K.
;
Agarwal, James
;
Peterson, Mark A.
-
2007
Persistent link: https://www.econbiz.de/10003540499
Saved in:
3
Marketing research in the New Millennium : emerging issues and trends
Malhotra, Naresh K.
;
Peterson, Mark A.
-
2007
Persistent link: https://www.econbiz.de/10003538073
Saved in:
4
Helping marketing research earn a seat at the table for decision-making : an assessment and prescription for the future
Malhotra, Naresh K.
;
Peterson, Mark A.
;
Uslay, Can
-
2007
Persistent link: https://www.econbiz.de/10003538084
Saved in:
5
Marketing research : a state-of-the-art review and directions for the twenty-first century
Malhotra, Naresh K.
;
Peterson, Mark A.
;
Kleiser, Susan Bardi
-
2007
Persistent link: https://www.econbiz.de/10003538167
Saved in:
6
Comparative marketing measures of societal quality of life : substantive dimensions in 186 countries
Peterson, Mark A.
;
Malhotra, Naresh K.
-
2009
Persistent link: https://www.econbiz.de/10003876326
Saved in:
7
Country quality of life and foreign direct investment decisions
Peterson, Mark A.
;
Malhotra, Naresh K.
;
Wagner, Judy
- In:
Global focus : an international journal of business, …
11
(
1999
)
1
,
pp. 51-62
Persistent link: https://www.econbiz.de/10001436350
Saved in:
8
Country segmentation based on objective quality-of-life measures
Peterson, Mark A.
;
Malhotra, Naresh K.
- In:
Best practices in international marketing
,
(pp. 141-159)
.
2002
Persistent link: https://www.econbiz.de/10001680887
Saved in:
9
Basic marketing research : a decision-making approach
Malhotra, Naresh K.
;
Peterson, Mark
-
2006
-
2. ed.
Persistent link: https://www.econbiz.de/10003119627
Saved in:
10
SPECIAL ISSUE ON THE PAST, PRESENT, AND FUTURE OF THE MARKETING DISCIPLINE - Marketing Research: A State-of-the-Art Review and Directions for the Twenty-First Century
Malhotra, Naresh K.
;
Peterson, Mark
;
Kleiser, Susan Bardi
- In:
Journal of the Academy of Marketing Science
27
(
1999
)
2
,
pp. 160-183
Persistent link: https://www.econbiz.de/10006152898
Saved in:
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