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~person:"Phau, Ian"
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Consumer behaviour
83
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83
Brand management
32
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Luxury goods
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31
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scale development
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Phau, Ian
Han, Heesup
118
Belk, Russell W.
114
Berg, Gerard J. van den
114
Mattila, Anna S.
97
Grunert, Klaus G.
96
Huber, Frank
88
Lusk, Jayson L.
85
Wiedmann, Klaus-Peter
81
Bauer, Hans H.
79
Gierl, Heribert
78
Herrmann, Andreas
77
Sheth, Jagdish N.
76
Usman, Osly
76
Foxall, Gordon R.
75
Cutler, David M.
71
Dwivedi, Yogesh Kumar
71
Grewal, Dhruv
69
Khare, Arpita
69
Bagozzi, Richard P.
67
Loureiro, Sandra Maria Correia
67
Nayga, Rodolfo M.
66
Ours, Jan C. van
66
Septianto, Felix
66
Wansink, Brian
66
Agarwal, Sumit
63
Stavins, Joanna
61
Boone, Jan
60
Paul, Justin
60
Propper, Carol
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Chintagunta, Pradeep K.
59
Henke, Klaus-Dirk
59
Carrillo-Tudela, Carlos
58
Holmlund, Bertil
58
Janssen, Maarten C. W.
58
Wagstaff, Adam
58
Jang, Soocheong
57
Menzio, Guido
57
Verhoef, Peter C.
56
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Marketing intelligence & planning
8
Journal of fashion marketing and management
7
Journal of promotion management : JPM
6
Journal of business research : JBR
5
Journal of international consumer marketing
5
The journal of brand management : an international journal
4
Australasian marketing journal
3
Journal of retailing and consumer services
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Country of origin effect : looking back and moving forward
2
Direct marketing : an international journal
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European journal of marketing : EJM
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Strategic change
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The international review of retail, distribution and consumer research
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Young consumers : insight and ideas for responsible marketers
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Asia Pacific Journal of Marketing and Logistics Ser.
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Asia-Pacific journal of business administration
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Brand management ; Vol. 4
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International journal of consumer studies
1
International journal of wine business research : IJWBR
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Journal of business ethics : JOBE
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Journal of global marketing
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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ECONIS (ZBW)
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1
Antecedents and outcomes of brand prominence on willingness to buy luxury brands
Cheah, Isaac
;
Phau, Ian
;
Chong, Calvin
;
Shimul, Anwar Sadat
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 402-415
Persistent link: https://www.econbiz.de/10011502882
Saved in:
2
How can the word "NEW" evoke consumers' experiences of novelty and interest?
Sung, Billy
;
Hartley, Nicole
;
Vanman, Eric
;
Phau, Ian
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 166-173
Persistent link: https://www.econbiz.de/10011528611
Saved in:
3
Devil continues to wear "counterfeit" Prada : a tale of two cities
Teah, Min
;
Phau, Ian
;
Huang, Yu-an
- In:
The journal of consumer marketing
32
(
2015
)
3
,
pp. 176-189
Persistent link: https://www.econbiz.de/10011376747
Saved in:
4
Conceptualising consumer economic nationalistic tendencies : scale development and validation
Cheah, Isaac
;
Phau, Ian
- In:
The international review of retail, distribution and …
25
(
2015
)
3
,
pp. 313-331
Persistent link: https://www.econbiz.de/10011376925
Saved in:
5
Factors influencing generation Y's purchase intentions of prototypical versus me-too brands
Quintal, Vanessa
;
Phau, Ian
;
Sims, Daniel
;
Cheah, Isaac
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 175-183
Persistent link: https://www.econbiz.de/10011473186
Saved in:
6
Modelling effects of consumer animosity : consumers' willingness to buy foreign and hybrid products
Cheah, Isaac
;
Phau, Ian
;
Kea, Garick
;
Huang, Yu-An
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 184-192
Persistent link: https://www.econbiz.de/10011473189
Saved in:
7
Conceptualising luxury brand attachment : scale development and validation
Shimul, Anwar Sadat
;
Phau, Ian
;
Lwin, Michael
- In:
The journal of brand management : an international journal
26
(
2019
)
6
,
pp. 675-690
Persistent link: https://www.econbiz.de/10012120866
Saved in:
8
Brand prominence in luxury consumption : will emotional value adjudicate our longing for status?
Butcher, Luke
;
Phau, Ian
;
Teah, Min
- In:
The journal of brand management : an international journal
23
(
2016
)
6
,
pp. 701-715
Persistent link: https://www.econbiz.de/10011625286
Saved in:
9
Investigating the role of religiosity as a deterrent against digital piracy
Casidy, Riza
;
Lwin, Michael
;
Phau, Ian
- In:
Marketing intelligence & planning
35
(
2017
)
1
,
pp. 62-80
Persistent link: https://www.econbiz.de/10011657324
Saved in:
10
Brand personality as a direct cause of brand extension success : does self-monitoring matter?
Ferguson, Graham
;
Lau, Kong Cheen
;
Phau, Ian
- In:
The journal of consumer marketing
33
(
2016
)
5
,
pp. 343-353
Persistent link: https://www.econbiz.de/10011553721
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