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~person:"Rajagopal"
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Consumer behaviour
51
Konsumentenverhalten
50
Mexico
24
Mexiko
22
Einzelhandel
12
Retail trade
12
Brand management
9
Markenführung
9
Brand image
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Markenimage
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7
Verkaufsförderung
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consumer behaviour
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Marketingmanagement
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Erneuerbare Energie
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Online-Handel
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consumer behavior
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consumer knowledge
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purchase intention
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Dienstleistungsmarketing
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English
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Rajagopal
Anderson, Kym
144
Han, Heesup
118
Belk, Russell W.
114
Mattila, Anna S.
105
Phau, Ian
103
Grunert, Klaus G.
101
Huber, Frank
90
Lusk, Jayson L.
88
Foxall, Gordon R.
83
Bruwer, Johan
81
Herrmann, Andreas
81
Bauer, Hans H.
80
Gierl, Heribert
79
Wiedmann, Klaus-Peter
79
Khare, Arpita
78
Sheth, Jagdish N.
76
Usman, Osly
76
Grewal, Dhruv
70
Loureiro, Sandra Maria Correia
69
Dwivedi, Yogesh Kumar
68
Nayga, Rodolfo M.
68
Bagozzi, Richard P.
67
Septianto, Felix
67
Agarwal, Sumit
66
Stavins, Joanna
66
Laroche, Michel
65
Wansink, Brian
64
Paul, Justin
59
Wittwer, Glyn
59
Jang, Soocheong
57
Walsh, Gianfranco
57
Janssen, Maarten C. W.
56
Verhoef, Peter C.
56
Thøgersen, John
55
Ko, Eunju
54
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Vrontis, Demetris
53
Warlop, Luk
53
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International journal of business innovation and research
7
International journal of business competition and growth : IJBCG
4
International journal of business excellence
4
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
International journal of business innovation and research : IJBIR
2
International journal of productivity and quality management : IJPQM
2
Journal of transnational management : the official journal of the International Management Development Association
2
Microeconomics
2
Premier reference source
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Springer eBook Collection
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2007 Business & Economics Society International Conference ; Vol. 2
1
Consumer Behavior Collection
1
Dexterity in global business : a cross-dimensional analysis
1
Global Business and Economics Review
1
Global business & economics review
1
Global economic studies series
1
International Journal of Economics and Business Research
1
International journal of business excellence : IJBEX
1
International journal of economics and business research
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of emerging markets
1
International journal of leisure and tourism marketing : IJLTM
1
International journal of management practice : IJMP
1
International journal of retail & distribution management
1
International journal of services and operations management
1
International journal of services and operations management : IJSOM
1
Journal of customer behaviour
1
Journal of food products marketing
1
Journal of international consumer marketing
1
Journal of promotion management : JPM
1
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
1
Marketing intelligence & planning
1
New econometric modelling research
1
Qualitative market research : an international journal
1
SpringerLink / Bücher
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ECONIS (ZBW)
50
RePEc
4
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1
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1
Effects of critical brand elements on
wine
purchasing behaviour in the Mexican market
Fernández Reyes, Lucía
;
Rajagopal
- In:
International journal of business competition and …
3
(
2014
)
3
,
pp. 189-212
Persistent link: https://www.econbiz.de/10010393792
Saved in:
2
Impact of consumer education and knowledge on purchase intentions within services industry : a study of symbiotic analysis in Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of services and operations …
35
(
2020
)
1
,
pp. 58-77
Persistent link: https://www.econbiz.de/10012178614
Saved in:
3
Role of consumer knowledge in developing purchase intentions and driving services efficiency across marketing channels in Mexico
Rajagopal
- In:
Journal of transnational management : the official …
19
(
2014
)
1
,
pp. 107-133
Persistent link: https://www.econbiz.de/10010346055
Saved in:
4
Consumption of organic food products in Latin America : role of knowledge and emotions among women consumers
Rajagopal
- In:
International journal of business innovation and …
26
(
2021
)
4
,
pp. 406-423
Persistent link: https://www.econbiz.de/10012798588
Saved in:
5
Facilities planning in retailing and value generation among urban consumers
Rajagopal
- In:
International journal of electronic marketing and …
12
(
2021
)
2
,
pp. 196-213
Persistent link: https://www.econbiz.de/10012509425
Saved in:
6
Drivers of consumer attitudes towards online shopping in the Indian market : analysis through an extended TAM model
Reyes-Mercado, Pável
;
Karthik, M.
;
Mishra, Ram Kumar
; …
- In:
International journal of business innovation and research
13
(
2017
)
3
,
pp. 326-343
Persistent link: https://www.econbiz.de/10011840440
Saved in:
7
Brand competition, peer influence, and purchase intentions towards fashion apparel in Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of business excellence
12
(
2017
)
3
,
pp. 386-412
Persistent link: https://www.econbiz.de/10011801569
Saved in:
8
Brand literacy and knowledge transfer process : analysis of purchase intentions among consumers in Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of business innovation and research
16
(
2018
)
3
,
pp. 302-323
Persistent link: https://www.econbiz.de/10011955930
Saved in:
9
Consumer response and cyclicality in new products management
Rajagopal
- In:
Journal of customer behaviour
7
(
2008
)
2
,
pp. 165-180
Persistent link: https://www.econbiz.de/10003726297
Saved in:
10
New product introduction and seasonality effect in food products retailing
Rajagopal
- In:
Journal of food products marketing
14
(
2008
)
4
,
pp. 54-75
Persistent link: https://www.econbiz.de/10003775497
Saved in:
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