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~person:"Thaichon, Park"
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Consumer behaviour
42
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32
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32
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12
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Thaichon, Park
Homburg, Christian
170
Bruhn, Manfred
147
Bauer, Hans H.
146
Han, Heesup
135
Huber, Frank
134
Herrmann, Andreas
119
Wiedmann, Klaus-Peter
119
Belk, Russell W.
117
Mattila, Anna S.
116
Grewal, Dhruv
111
Sheth, Jagdish N.
103
Verhoef, Peter C.
103
Grunert, Klaus G.
102
Swoboda, Bernhard
102
Kumar, V.
101
Phau, Ian
88
Kollmann, Tobias
86
Khare, Arpita
85
Lusk, Jayson L.
85
Gierl, Heribert
84
Heinemann, Gerrit
84
Usman, Osly
84
Dwivedi, Yogesh Kumar
83
Walsh, Gianfranco
83
Spiller, Achim
79
Rudolph, Thomas
78
Wirtz, Bernd W.
77
Loureiro, Sandra Maria Correia
75
Foxall, Gordon R.
73
Bagozzi, Richard P.
71
Schramm-Klein, Hanna
69
Skiera, Bernd
69
Hollebeek, Linda D.
68
Mittal, Vikas
68
Septianto, Felix
67
Ahlert, Dieter
66
Jang, Soocheong
66
Nayga, Rodolfo M.
66
Stavins, Joanna
66
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Journal of retailing and consumer services
17
Asia Pacific journal of marketing and logistics
7
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
5
Developing digital marketing : relationship perspectives
4
Journal of strategic marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of business research : JBR
3
Services marketing quarterly
3
Transforming relationship marketing : strategies and business models in the digital age
3
International journal of advertising : the review of marketing communications
2
International journal of retail and distribution management
2
Journal of consumer behaviour
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Luxury marketing, sustainability and technology : the future of luxury management
2
Marketing intelligence & planning
2
Psychology & marketing
2
Routledge advances in management and business studies
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Australasian marketing journal
1
Emerald insight
1
International journal of consumer studies
1
Journal of Contemporary Issues in Business and Government
1
Journal of food products marketing
1
Journal of hospitality marketing & management
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The journal of business & industrial marketing
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ECONIS (ZBW)
74
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74
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1
Exploring the role of omnichannel retailing technologies : future research directions
Thaichon, Park
;
Quach, Sara
;
Barari, Mojtaba
;
Nguyen …
- In:
Australasian marketing journal : AMJ ; official journal …
32
(
2024
)
2
,
pp. 162-177
Persistent link: https://www.econbiz.de/10014631686
Saved in:
2
Moving from multi-channel to omni-channel retailing : special issue introduction
Thaichon, Park
;
Phau, Ian
;
Weaven, Scott
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-3
Persistent link: https://www.econbiz.de/10013169698
Saved in:
3
Price promotion in omnichannel retailing : how much is too much?
Quach, Sara
;
Barari, Mojtaba
;
Thaichon, Park
;
Moudrý, …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
1
,
pp. 198-213
Persistent link: https://www.econbiz.de/10013553045
Saved in:
4
Managing customer switching behavior in the banking industry
Thaichon, Park
;
Quach, Sara
;
Bavalur, Amulya Sai
;
Nair, …
- In:
Services marketing quarterly
38
(
2017
)
3
,
pp. 142-154
Persistent link: https://www.econbiz.de/10011756714
Saved in:
5
Emotional brand attachment and attitude toward brand extension
Vahdat, Arash
;
Hafezniya, Hanieh
;
Jabarzadeh, Younis
; …
- In:
Services marketing quarterly
41
(
2020
)
3
,
pp. 236-255
Persistent link: https://www.econbiz.de/10012256943
Saved in:
6
Aesthetic labor and visible diversity : the role in retailing service encounters
Quach, Sara
;
Jebarajakirthy, Charles
;
Thaichon, Park
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 34-43
Persistent link: https://www.econbiz.de/10011743114
Saved in:
7
The effects of service quality on internet service provider customers' behaviour : a mixed methods study
Quach, Sara
;
Jebarajakirthy, Charles
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
3
,
pp. 435-463
Persistent link: https://www.econbiz.de/10011583360
Saved in:
8
Relationship marketing in franchising and retailing
Thaichon, Park
;
Frazer, Lorelle
;
Weaven, Scott
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 113-114
Persistent link: https://www.econbiz.de/10013170049
Saved in:
9
Enhancing client loyalty of advertising agencies : the influence of creativity and inter-firm relationships
Levin, Elizabeth
;
Lobo, Antonio
;
Thaichon, Park
- In:
Journal of Contemporary Issues in Business and Government
22
(
2016
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10011941889
Saved in:
10
Host and guest value co-creation and satisfaction in a shared economy : the case of Airbnb
Thaichon, Park
;
Surachartkumtonkun, Jiraporn
;
Singhal, …
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
4
,
pp. 407-422
Persistent link: https://www.econbiz.de/10012286212
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