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~person:"Verhoef, Peter C."
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Beziehungsmarketing
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Verhoef, Peter C.
Homburg, Christian
133
Bruhn, Manfred
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Kumar, V.
86
Zenou, Yves
76
Salas, Eduardo
64
Svensson, Göran
59
Huber, Frank
58
Han, Heesup
55
Piller, Frank T.
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Kleinaltenkamp, Michael
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Bauer, Hans H.
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Herrmann, Andreas
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Hollebeek, Linda D.
49
Palmatier, Robert W.
48
Gil Saura, Irene
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Krafft, Manfred
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Stock-Homburg, Ruth
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Stauss, Bernd
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Wagner, Stephan M.
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Edmondson, Amy C.
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Knippenberg, Daan van
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Patacchini, Eleonora
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Mattila, Anna S.
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Spiller, Achim
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Thaichon, Park
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Cheng, T. C. E.
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Grönroos, Christian
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Mittal, Vikas
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Schiele, Holger
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Naudé, Peter
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Reichwald, Ralf
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Sutter, Matthias
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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ECONIS (ZBW)
57
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1
Critical incidents and the impact of satisfaction on customer share
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Journal of marketing
72
(
2008
)
4
,
pp. 123-142
Persistent link: https://www.econbiz.de/10003747976
Saved in:
2
Expanding business-to-business customer relationships : modeling the customer's upgrade decision
Bolton, Ruth M.
;
Lemon, Katherine N.
;
Verhoef, Peter C.
- In:
Journal of marketing
72
(
2008
)
1
,
pp. 46-64
Persistent link: https://www.econbiz.de/10003642961
Saved in:
3
Managing customer relationships in business markets : the role of critical incidents
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
MSI reports : working paper series
(
2007
)
1
,
pp. 27-50
Persistent link: https://www.econbiz.de/10003605771
Saved in:
4
Economic outcomes of customer engagement : emerging findings, contemporary theoretical perspectives, and future challenges
Beckers, Sander F. M.
;
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 21-52)
.
2016
Persistent link: https://www.econbiz.de/10011430574
Saved in:
5
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
6
App adoption : the effect on purchasing of customers who have used a mobile website previously
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 16-34
Persistent link: https://www.econbiz.de/10012060909
Saved in:
7
Permission marketing and privacy concerns : why do customers (not) grant permissions?
Krafft, Manfred
;
Arden, Christine M.
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
39
(
2017
),
pp. 39-54
Persistent link: https://www.econbiz.de/10011743757
Saved in:
8
Understanding customer experience throughout the customer journey
Lemon, Katherine N.
;
Verhoef, Peter C.
- In:
Journal of marketing
80
(
2016
)
6
,
pp. 69-96
Persistent link: https://www.econbiz.de/10011621578
Saved in:
9
The predictive ability of different customer feedback metrics for retention
Haan, Evert de
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
2
,
pp. 195-206
Persistent link: https://www.econbiz.de/10011337502
Saved in:
10
Reward redemption effects in a loyalty program when customers choose how much and when to redeem
Dorotic, Matilda
;
Verhoef, Peter C.
;
Fok, Dennis
; …
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
4
,
pp. 339-355
Persistent link: https://www.econbiz.de/10011280204
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