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~person:"Vrontis, Demetris"
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Vrontis, Demetris
Bruhn, Manfred
132
Homburg, Christian
119
Audretsch, David B.
107
Becker, Wolfgang
105
Kraus, Sascha
88
Meyer, Jörn-Axel
86
Clemens, Reinhard
84
Ulrich, Patrick
84
Kumar, V.
83
Berger, Allen N.
77
Kayser, Gunter
73
Welter, Friederike
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Storey, David J.
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Dana, Leo Paul
67
Udell, Gregory F.
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64
Beck, Thorsten
62
Huber, Frank
60
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58
Woodruff, Christopher
58
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57
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57
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55
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54
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54
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48
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47
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Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business
5
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International journal of internet marketing and advertising : IJIMA
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Journal of transnational management : the official journal of the International Management Development Association
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ECONIS (ZBW)
53
USB Cologne (EcoSocSci)
1
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1
Innovative marketing behaviour determinants in wine SMEs : the case of an Italian wine region
Contò, Francesco
;
Fiore, Mariantonietta
;
Vrontis, Demetris
- In:
International journal of globalisation and small …
7
(
2015
)
2
,
pp. 107-124
Persistent link: https://www.econbiz.de/10011533833
Saved in:
2
Digital transformation and entrepreneurship process in SMEs of India : a moderating role of adoption of AI-CRM capability and strategic planning
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of strategy and management
15
(
2022
)
3
,
pp. 416-433
Persistent link: https://www.econbiz.de/10013332426
Saved in:
3
Business hybrid offerings by manufacturing SMEs : impact of servitization on internationalization of manufacturing SMEs
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
International marketing review
40
(
2023
)
4
,
pp. 585-611
Persistent link: https://www.econbiz.de/10014469932
Saved in:
4
Environmental analysis as a means to customer satisfaction: the case of Starbucks in Cyprus
Vrontis, Demetris
;
Kogetsidis, Harry
- In:
Journal for international business and entrepreneurship …
3
(
2006/08
)
3/4
,
pp. 188-204
Persistent link: https://www.econbiz.de/10003771027
Saved in:
5
Brand emotional connection and loyalty
Loureiro, Sandra Maria Correia
;
Kaufmann, Hans Rüdiger
; …
- In:
The journal of brand management : an international journal
20
(
2012/13
)
1
,
pp. 13-27
Persistent link: https://www.econbiz.de/10009670177
Saved in:
6
Cause-related marketing and strategic agility : an integrated framework for gaining the competitive advantage
Christofi, Michael
;
Kaufmann, Hans Rüdiger
;
Vrontis, …
- In:
World review of entrepreneurship, management and …
9
(
2013
)
4
,
pp. 518-542
Persistent link: https://www.econbiz.de/10010230100
Saved in:
7
Consumer preference, satisfaction, and intentional behavior : investigating consumer attitudes for branded or unbranded products
Iazzi, Antonio
;
Vrontis, Demetris
;
Trio, Oronzo
; …
- In:
Journal of transnational management : the official …
21
(
2016
)
2
,
pp. 84-98
Persistent link: https://www.econbiz.de/10011527144
Saved in:
8
A value co-creation model for wine tourism
Festa, Guiseppe
;
Vrontis, Demetris
;
Thrassou, Alkis
; …
- In:
International journal of management practice : IJMP
8
(
2015
)
3
,
pp. 247-267
Persistent link: https://www.econbiz.de/10011545009
Saved in:
9
Fans' brand commitment to basketball teams : establishing the validity and reliability of a new multidimensional scale
Shuv-Ami, Avichai
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
Journal of customer behaviour
14
(
2015
)
4
,
pp. 311-329
Persistent link: https://www.econbiz.de/10011551003
Saved in:
10
Mass customisation and the clothing industry
Vignali, Claudio
;
Vrontis, Demetris
;
Vronti, Peri D.
- In:
Ekonomski pregled
55
(
2004
)
5/6
,
pp. 502-512
Persistent link: https://www.econbiz.de/10002155289
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