Similar Search Results

Gensch, Dennis H. - In: Journal of marketing research : JMR 5 (1968) 4, pp. 414-424

Persistent link: https://www.econbiz.de/10002228423

Keown, Arthur J.; Duncan, Calvin P. - In: Decision sciences : DS 10 (1979) 4, pp. 577-592

Persistent link: https://www.econbiz.de/10002211987

Kluyver, Cornelis A. de - In: Journal of advertising research 18 (1978) 3, pp. 27-31

Persistent link: https://www.econbiz.de/10002225358

Kaplan, Robert S.; Shocker, Allan D. - In: Journal of advertising research 11 (1971) 3, pp. 37-43

Persistent link: https://www.econbiz.de/10002190826

Little, John D. C.; Lodish, Leonard M. - In: Industrial management review : IMR 8 (1966) 1, pp. 15-23

Persistent link: https://www.econbiz.de/10002378836

1977

Persistent link: https://www.econbiz.de/10000547960

Van der Reis, Alice Patricia - 1972

Persistent link: https://www.econbiz.de/10000548124

Junk, Hermann - 1971

Persistent link: https://www.econbiz.de/10000555183

Herpel, George Lloyd; Collins, Richard A. - 1972

Persistent link: https://www.econbiz.de/10000555911

Hart, Norman Arthur - 1978 - 2. ed

Persistent link: https://www.econbiz.de/10000558405