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1
Cartel
damage mitigation from retailers' store brands
Inderst, Roman
;
Kotschedoff, Marco J.W.
;
Kuhlmann, Raphael
-
2022
Persistent link: https://www.econbiz.de/10012802968
Saved in:
2
Effect of consumers' personality on store
brand
choice in grocery stores : insights from France and
Germany
Winter, Sophie T.
;
Grebitus, Carola
- In:
Journal of international food & agribusiness marketing
31
(
2019
)
4
,
pp. 400-416
Persistent link: https://www.econbiz.de/10012181003
Saved in:
3
Estimating umbrella-branding spillovers : a retailer perspective
Sebri, Mouna
;
Zaccour, Georges
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1659-1712
Persistent link: https://www.econbiz.de/10011755478
Saved in:
4
Will they return? : Getting private label consumers to come back : price, promotion, and new product effects
Abril Barrie, Carmen
;
Sanchez, Joaquin
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 109-116
Persistent link: https://www.econbiz.de/10011528544
Saved in:
5
Do store brands aid store loyalty?
Seenivasan, Satheesh
;
Sudhir, K.
;
Talukdar, Debabrata
- In:
Management science : journal of the Institute for …
62
(
2016
)
3
,
pp. 802-816
Persistent link: https://www.econbiz.de/10011453561
Saved in:
6
Antecedents of consumer-based store
brand
equity : conceptual model
Łukasik, Przemysław
;
Schivinski, Bruno
- In:
Annales Universitatis Mariae Curie-Skłodowska / H
51
(
2017
)
2
,
pp. 169-175
Persistent link: https://www.econbiz.de/10011985672
Saved in:
7
Marketing store brands and manufacturer brands : role of referent and expert power in merchandising decisions
Chimhundu, Ranga
- In:
The journal of brand management : an international journal
23
(
2016
)
5
,
pp. 24-40
Persistent link: https://www.econbiz.de/10011565273
Saved in:
8
The growth of private label brands : a worldwide phenomenon?
Cuneo, Andres
;
Milberg, Sandra J.
;
Benavente H., José …
- In:
Journal of international marketing
23
(
2015
)
1
,
pp. 72-90
Persistent link: https://www.econbiz.de/10010520812
Saved in:
9
Cross-category effects and private labels
Richards, Timothy J.
;
Yonezawa, Koichi
;
Winter, Sophie
- In:
European review of agricultural economics : ERAE
42
(
2015
)
2
,
pp. 187-216
Persistent link: https://www.econbiz.de/10011279783
Saved in:
10
Testing the decoy effect in the presence od store brands
Sellers Rubio, Ricardo
;
Nicolau-Gonzalbez, Juan-Luis
- In:
International journal of retail & distribution management
43
(
2015
)
1
,
pp. 113-125
Persistent link: https://www.econbiz.de/10010526583
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