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Investigating Consumer Respons...
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153
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19
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18
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16
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15
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12
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9
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Retailing in the 21st century : current and future trends
2
Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
2
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ECONIS (ZBW)
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RePEc
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Other ZBW resources
1
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1
Touchable apps : exploring the usage of touch features and their impact on engagement
Shi, Savannah Wei
;
Kalyanam, Kirthi
- In:
Journal of interactive marketing : a quarterly …
44
(
2018
),
pp. 43-59
Persistent link: https://www.econbiz.de/10011949548
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2
Video content marketing : the making of clips
Liu, Xuan
;
Shi, Savannah Wei
;
Teixeira, Thales
;
Wedel, …
- In:
Journal of marketing
82
(
2018
)
4
,
pp. 86-101
Persistent link: https://www.econbiz.de/10011880543
Saved in:
3
Information acquisition during online decision making : a model-based exploration using eye-tracking data
Shi, Savannah Wei
;
Wedel, Michel
;
Pieters, F. G. M. Rik
- In:
Management science : journal of the Institute for …
59
(
2013
)
5
,
pp. 1009-1026
Persistent link: https://www.econbiz.de/10009751217
Saved in:
4
Crowdfunding : designing an effective reward structure
Shi, Savannah Wei
- In:
International journal of market research : JMRS ; the …
60
(
2018
)
3
,
pp. 288-303
Persistent link: https://www.econbiz.de/10011887356
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5
Assortment levels, pupillary response, and product preference
Shi, Savannah Wei
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
17/18
,
pp. 2035-2054
Persistent link: https://www.econbiz.de/10014234281
Saved in:
6
The impact of world oil price shocks on the Canada/U.S. real exchange rate
Zhao, Jing
;
Shi, Savannah Wei
- In:
The International trade journal
32
(
2018
)
1/5
,
pp. 343-362
Persistent link: https://www.econbiz.de/10011977038
Saved in:
7
Would you snap up the deal? : a study of consumer behaviour under flash sales
Shi, Savannah Wei
;
Chen, Ming
- In:
International journal of market research : JMRS ; the …
57
(
2015
)
6
,
pp. 931-957
Persistent link: https://www.econbiz.de/10011494749
Saved in:
8
Usage experience with decision aids and evolution of online purchase behavior
Shi, Savannah Wei
;
Zhang, Jie
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
6
,
pp. 871-882
Persistent link: https://www.econbiz.de/10010468382
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9
The path to click : are you on it?
Shi, Savannah Wei
;
Trusov, Michael
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
2
,
pp. 344-365
Persistent link: https://www.econbiz.de/10012504967
Saved in:
10
The effects of bid pulsing on keyword performance in search engines
Shi, Savannah Wei
;
Dong, Xiaojing
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
2
,
pp. 3-38
Persistent link: https://www.econbiz.de/10011433894
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