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essential demands of customers. However, few scholars discuss the effects of service operations on customer retention in retail … commitment-trust theory, this study examines service operations' direct and indirect effects on customer retention through …
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competition, though competitive advantage seems to be the only way out, choice of appropriate retail strategy has become an …The Supermarket retailers in India are on a rollercoaster ride with competition intensifying in the industry and a … plethora of retail strategies making their roads to success even more complicated. In this day and age of increasing retail …
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