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Chernatony, Leslie de
44
de Chernatony, Leslie
25
Buil, Isabel
13
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11
Christodoulides, George
7
Cottam, Susan
7
De Chernatony, Leslie
7
Segal-Horn, Susan
6
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4
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4
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3
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1
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Brodie, Roderick J.
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Chernatony, Leslie De
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Journal of marketing management : MM
17
Journal of business research : JBR
11
The service industries journal
10
European journal of marketing : EJM
9
Journal of the Market Research Society : JMRS
5
The journal of product & brand management
3
Cuadernos de economía y dirección de la empresa : CEDE
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
International marketing review
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of euro-marketing
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Journal of general management
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Management today
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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The international journal of bank marketing : IJBM
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Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
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ECONIS (ZBW)
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Brand orientation and brand values in retail banking
Wallace, Elaine
;
Buil, Isabel
;
de Chernatony, Leslie
- In:
Journal of marketing management : MM
29
(
2013
)
9
,
pp. 1007-1029
Persistent link: https://www.econbiz.de/10010174946
Saved in:
2
Facebook ‘friendship’ and brand advocacy
Wallace, Elaine
;
Buil, Isabel
;
de Chernatony, Leslie
- In:
The journal of brand management : an international journal
20
(
2012
)
2
,
pp. 128-146
Persistent link: https://www.econbiz.de/10010045195
Saved in:
3
Introduction: thought leadership in brand management
Merrilees, Bill
;
Wallace, Elaine
;
Buil, Isabel
;
de …
- In:
Journal of business research : JBR
66
(
2013
)
2
,
pp. 145-147
Persistent link: https://www.econbiz.de/10010054592
Saved in:
4
Building bank brands: How leadership behavior influences employee commitment
Wallace, Elaine
;
de Chernatony, Leslie
;
Buil, Isabel
- In:
Journal of business research : JBR
66
(
2013
)
2
,
pp. 165-171
Persistent link: https://www.econbiz.de/10010054595
Saved in:
5
Within-role, extra-role and anti-role behaviours in retail banking
Wallace, Elaine
;
Chernatony, Leslie de
;
Buil, Isabel
- In:
The international journal of bank marketing : IJBM
29
(
2011
)
6
,
pp. 470-489
Persistent link: https://www.econbiz.de/10009328925
Saved in:
6
Classifying, identifying and managing the service brand saboteur
Wallace, Elaine
;
De Chernatony, Leslie
- In:
The service industries journal
28
(
2008
)
2
,
pp. 151-166
Persistent link: https://www.econbiz.de/10007915204
Saved in:
7
Classifying, identifying and managing the service brand saboteur
Wallace, Elaine
;
De Chernatony, Leslie
- In:
The service industries journal
28
(
2008
)
1-2
,
pp. 151-166
Persistent link: https://www.econbiz.de/10007993628
Saved in:
8
Brand Extension Effects on Brand Equity: A Cross-National Study
Buil, Isabel
;
Martinez, Eva
;
de Chernatony, Leslie
- In:
Journal of euro-marketing
18
(
2009
)
2
,
pp. 71-88
Persistent link: https://www.econbiz.de/10008267008
Saved in:
9
Introduction: Thought leadership in brand management
Jevons, Colin
;
Buil, Isabel
;
Merrilees, Bill
;
de …
- In:
Journal of business research : JBR
66
(
2013
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10010054610
Saved in:
10
Examining the role of advertising and sales promotions in brand equity creation
Buil, Isabel
;
de Chernatony, Leslie
;
Martínez, Eva
- In:
Journal of business research : JBR
66
(
2013
)
1
,
pp. 115-122
Persistent link: https://www.econbiz.de/10010054625
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