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Plenty of attitude : evaluating measures of attitude toward the site

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The effect of human image in B2C website design : an eye-tracking study

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Effect of Advertising, Word of Mouth, Website Quality, and Risk Perception on Buying Interest (Study on Consumer E-Commerce Shopee)

Komariyah, Nur - 2019

This study aims to identify and analyze, 1. Effect of Welfare Benefits, 2. Effect of Work Experience, 3. Effect of Employee Salaries, 4. Against Employee Performance. Effect of welfare benefits, work experience, and employee salaries on employee performance. The purpose of this study is to...

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The effects of sales promotion, attractiveness of internet advertising, and website quality on impulse buying of consumers of Tokopedia in Indonesia

Firdausy, Carunia Mulya; Fernanda, Maria - In: International journal of management & enterprise … 20 (2021) 1, pp. 34-48

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What influences online shopping in Nigeria : trust or website quality?

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Click, click, ad : the proportion of relevant (vs. irrelevant) ads matters when advertising within paginated online content

Kononova, Anastasia; Kim, Wonkyung; Joo, Eunsin; Lynch, … - In: International journal of advertising : the review of … 39 (2020) 7, pp. 1031-1058

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The drivers of the optimal targeting strategy : choosing the frequency and spacing of online display ads

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The online target advertising design model : a conceptual model to provide theoretical guidelines, insights, and understanding in online target marketplaces and the development of...

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Using the elaboration likelihood model to examine online persuasion through website design

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Predicting purchase behavior of website audiences

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