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Beyond sporadic actions : how to approach multi-party stakeholder collaboration in service development

Tossavainen, Päivi J. - In: Journal of business market management : JBM 6 (2013) 4, pp. 171-191

development. This is a two case research-based paper which investigates direct multi-party stakeholder collaboration and …-party stakeholder integration. And for academics, the paper provides advancements in integrative engagement approaches in developing …

Persistent link: https://www.econbiz.de/10010232734

Leveraging value in multi-stakeholder innovation networks : a process framework for value co-creation and capture

Reypens, Charlotte; Lievens, Annouk; Blazevic, Vera - In: Industrial marketing management : the international … 56 (2016), pp. 40-50

Persistent link: https://www.econbiz.de/10011531228

Business model innovation within SPOs : exploring the antecedents and mechanisms facilitating multi-level value co-creation within a value-network

Best, Bernadette; Miller, Kristel; McAdam, Rodney; … - In: Journal of business research : JBR 141 (2022), pp. 475-494

Persistent link: https://www.econbiz.de/10013168022

Interaktive Wertschöpfung und Open Innovationen : Kundenintegration und offene Entwicklungsprinzipien als Erfolgsfaktor

Reichwald, Ralf; Ihl, Christoph - In: Netzwerke: Businessinnovationen und Kooperationskultur …, (pp. 76-87). 2008

Persistent link: https://www.econbiz.de/10003690197

Extending the context of service : from encounters to ecosystems

Akaka, Melissa Archpru; Vargo, Stephen L. - In: The journal of services marketing 29 (2015) 6/7, pp. 453-462

Persistent link: https://www.econbiz.de/10011418340

Building industrial brand equity by leveraging firm capabilities and co-creating value with customers

Zhang, Jing; Jiang, Yanxin; Shabbir, Rizwan; Du, Mingfei - In: Industrial marketing management : the international … 51 (2015), pp. 47-58

Persistent link: https://www.econbiz.de/10011422733

"Five Co-s" in innovating : a practice-based view

Russo Spena, Tiziana; Mele, Cristina - In: Journal of service management 23 (2012) 4, pp. 527-553

Persistent link: https://www.econbiz.de/10009619536

Customer’s potential value : the role of learning

Komulainen, Hanna; Mainela, Tuija; Tähtinen, Jaana - In: Journal of business market management : JBM 6 (2013) 1, pp. 1-21

Current views on value creation emphasize the role of the customer, mutual investments, and value co-creation. Nevertheless, at present the customer-focused research concentrates on value expectations and value experiences as outcomes but disregards the analysis of potential value that is...

Persistent link: https://www.econbiz.de/10009761863

Managerial perceptions of service-infused IORs in China & India : a discursive view of value co-creation

Rod, Michel; Lindsay, Val; Ellis, Nick - In: Industrial marketing management : the international … 43 (2014) 4, pp. 603-612

Persistent link: https://www.econbiz.de/10010386447

Service network value co-creation : defining the roles of the generic actor

Ekman, Peter; Raggio, Randle D.; Thompson, Steven M. - In: Industrial marketing management : the international … 56 (2016), pp. 51-62

Persistent link: https://www.econbiz.de/10011531229

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