Narrow search
Showing 1 - 10 of 11,743
Cover Image
Online customer engagement through blogs in India
Verma, Sanjeev - In: Journal of internet commerce 13 (2014) 1/4, pp. 282-301
Persistent link: https://www.econbiz.de/10010474776
Cover Image
The effect of image richness on customer engagement : evidence from Sina Weibo
Zhao, Lu; Zhang, Mingli; Ming, Yaxin; Niu, Tao; Wang, Yu - In: Journal of business research : JBR 154 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10013468679
Cover Image
The role of customers in co-creating m-services in the O2O model
Hsieh, Jung-Kuei - In: Journal of Service Management 28 (2017) 5, pp. 866-883
conceptualizing and measuring emotion and cognition. Design/methodology/approach An online survey was used to collect 514 … pleasure and arousal, dominance is a key factor of emotion. The effects of social enhancement and store environment on customer … unfamiliar sources, customer loyalty is driven more by cognition of the store environment than by online interaction. The …
Persistent link: https://www.econbiz.de/10014894555
Cover Image
Customer engagement in the context of retail mobile apps : a contingency model integrating spatial presence experience and its drivers
Ho Xuan Huong; Nguyen Dong Phong; Cheng, Julian Ming Sung; … - In: Journal of retailing and consumer services 66 (2022), pp. 1-14
Persistent link: https://www.econbiz.de/10013209707
Cover Image
Negative customer engagement in emerging markets : cognitive dimension
Do, Diem Khac Xuan; Rahman, Kaleel; Robinson, Linda J.; … - In: Journal of strategic marketing 31 (2023) 2, pp. 370-402
Persistent link: https://www.econbiz.de/10014303306
Cover Image
How can customers cope with cognitive demands of professional services? : the role of employee coping support
Garbas, Janina; Blaurock, Marah; Büttgen, Marion; … - In: Psychology & marketing 40 (2023) 5, pp. 867-887
Persistent link: https://www.econbiz.de/10014290866
Cover Image
Understanding effects of co-creation on cognitive, affective and behavioral evaluations in service recovery : an ethnocultural analysis
Gohary, Ali; Hamzelu, Bahman; Pourazizi, Lida; Hanzaee, … - In: Journal of retailing and consumer services 31 (2016), pp. 182-198
Persistent link: https://www.econbiz.de/10011528630
Cover Image
How customer experience management reconciles strategy differences between East and West
Bolton, Ruth N.; Gustafsson, Anders; Tarasi, Crina O.; … - In: Journal of global scholars of marketing science : … 31 (2021) 3, pp. 273-295
Persistent link: https://www.econbiz.de/10012549083
Cover Image
What drives retailer loyalty? : a meta-analysis of the role of cognitive, affective, and social factors across five decades
Liu-Thompkins, Yuping; Khoshghadam, Leila; Shoushtari, … - In: Journal of retailing 98 (2022) 1, pp. 92-110
Persistent link: https://www.econbiz.de/10013207543
Cover Image
The affective and cognitive impacts of perceived touch on online customers' intention to return in the web-based eCRM environment
Chen, Hong-mei; Chen, Qimei; Kazman, Rick - 2009
Persistent link: https://www.econbiz.de/10003860458