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~subject:"Consumer behaviour"
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Consumer behaviour
Entwicklungsländer
102,057
Developing countries
77,280
Schwellenländer
27,441
Emerging economies
27,034
Brand management
17,817
Markenführung
17,404
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15,228
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15,004
Entwicklung
12,744
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11,261
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11,149
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10,611
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10,325
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9,187
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8,490
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8,414
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7,593
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7,497
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5,800
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5,780
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5,643
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5,563
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4,834
Globalisierung
4,802
Globalization
4,696
Industrieländer
4,666
Industrialized countries
4,631
Poverty
4,438
Multinationales Unternehmen
4,429
Entwicklungspolitik
4,418
developing countries
4,404
Indien
4,311
Transnational corporation
4,180
India
4,114
Sustainable development
3,577
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3,557
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3,499
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Phau, Ian
43
Diamantopoulos, Adamantios
35
Loureiro, Sandra Maria Correia
34
Han, Heesup
28
Melewar, T. C.
27
Ko, Eunju
25
Hollebeek, Linda D.
23
Sarkar, Abhigyan
23
Wiedmann, Klaus-Peter
23
Bang, Nguyen
22
Guzman, Francisco
22
Huber, Frank
21
Keller, Kevin Lane
21
Paul, Justin
21
Veloutsou, Cleopatra
21
Usman, Osly
20
Japutra, Arnold
19
Dawes, John
18
Sarkar, Juhi Gahlot
18
Septianto, Felix
18
Fetscherin, Marc
17
Gázquez-Abad, Juan Carlos
17
MacInnis, Deborah J.
17
Romaniuk, Jenni
17
Burmann, Christoph
16
Ekinci, Yuksel
16
Park, Jungkun
16
Pelsmacker, Patrick de
16
Sreejesh, S.
16
Valette-Florence, Pierre
16
Ahn, Jiseon
15
Bauer, Hans H.
15
Khan, Imran
15
Kunkel, Thilo
15
Zarantonello, Lia
15
Diallo, Mbaye Fall
14
Gierl, Heribert
14
Martínez-López, Francisco J.
14
Schmitt, Bernd
14
Shimul, Anwar Sadat
14
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Springer Fachmedien Wiesbaden
12
Information Resources Management Association
7
National Bureau of Economic Research
5
Verlag Dr. Kovač
4
American Marketing Association
3
Edward Elgar Publishing
3
IGI Global
3
Chambre de commerce et d'industrie de Paris
2
Europäische Kommission / Gemeinsame Forschungsstelle
2
Gesellschaft für Konsum-, Markt- und Absatzforschung
2
Hans-Böckler-Stiftung / Arbeitsgruppe Klima, Umwelt, Zukunft
2
Helmut-Schmidt-Universität
2
NetLibrary, Inc
2
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
Bischöfliches Hilfswerk Misereor
1
Books on Demand GmbH <Norderstedt>
1
Center for Economic Research <Tilburg>
1
Center of Market Oriented Product and Production Management
1
Centre for International Economic Studies
1
Consumer Culture Theory Conference <2, 2007, Toronto>
1
Erasmus Research Institute of Management
1
Europäische Exekutivagentur für die Forschung
1
FAO/NORAD Round Table Discussion on Fishery Products and the Consumer in Developing Countries, Frazers Hill, Malaysia, 11.-16.1.1982
1
Food and Agriculture Organization
1
Forschungskolloquium anlässlich des 65. Geburtstages von Professor Dr. Manfred Helzer <1997, Berlin>
1
Friedrich-Schiller-Universität Jena
1
Fördergesellschaft Marketing (FGM) e.V.
1
Gesellschaft für Integrierte Kommunikationsforschung
1
Gesellschaft zur Erforschung des Markenwesens
1
Global Brand Conference <11., 2016, Bradford>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Gottfried Wilhelm Leibniz Universität Hannover
1
Harvard Graduate School of Business Administration
1
Hubert Burda Media Holding Kommanditgesellschaft
1
Institut für Handelsmanagement <Münster (Westf)>
1
Institut für Handelsmanagement und Netzwerkmarketing <Münster (Westf)>
1
Institut für Markt- und Distributionsforschung <Köln>
1
Institut für Medien- und Konsumentenforschung <Erding>
1
International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
1
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Journal of business research : JBR
512
Journal of retailing and consumer services
354
The journal of product & brand management
304
The journal of brand management : an international journal
299
Psychology & marketing
130
Asia Pacific journal of marketing and logistics
122
Journal of international consumer marketing
106
European journal of marketing : EJM
101
Journal of marketing communications
96
International journal of hospitality management
94
Marketing intelligence & planning
88
Journal of global marketing
85
International marketing review
84
Journal of strategic marketing
79
The journal of consumer marketing
75
International journal of consumer studies
71
International journal of advertising : the review of marketing communications
69
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
69
Journal of fashion marketing and management
68
Journal of promotion management : innovations in planning and applied research
68
International journal of internet marketing and advertising : IJIMA
66
Marketing letters : a journal of research in marketing
66
Journal of marketing management : MM
65
Journal of the Academy of Marketing Science
64
Journal of marketing
63
Cogent business & management
62
Journal of promotion management : JPM
58
SpringerLink / Bücher
57
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
56
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
51
Journal of international marketing
51
Journal of travel and tourism marketing
51
Journal of Islamic marketing
50
International journal of retail & distribution management
48
The IUP journal of brand management : IJBRM
48
International journal of advertising : the quarterly review of marketing communications
45
Qualitative market research : an international journal
45
European journal of marketing
44
Journal of marketing management : JMM ; journal of the Academy of Marketing
44
Journal of marketing research : JMR
44
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Source
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ECONIS (ZBW)
10,605
Other ZBW resources
118
RePEc
2
EconStor
1
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1
Country branding emerging from citizens' emotions and the perceptions of competitive advantage : the case of Malaysia
Norbani Che Ha
;
Bang, Nguyen
;
Wan Kalthom Yahya
; …
- In:
Journal of vacation marketing : an international journal
22
(
2016
)
1
,
pp. 13-28
Persistent link: https://www.econbiz.de/10011539975
Saved in:
2
A typology of organisational stakeholder engagement with place brand identity
Helmi, Jessica
;
Bridson, Kerrie
;
Casidy, Riza
- In:
Journal of strategic marketing
28
(
2020
)
7
,
pp. 620-638
Persistent link: https://www.econbiz.de/10012313927
Saved in:
3
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
4
National brand of Ukraine : monograph
Mazaraki, Anatoliy
;
Melnychenko, Svitlana
;
Melnyk, Tetiana
-
2018
Persistent link: https://www.econbiz.de/10012249301
Saved in:
5
#Visitspain : breaking down affective and cognitive attributes in the social media construction of the tourist destination image
Garay Tamajón, Luis Alfonso
- In:
Tourism management perspectives : TMP
32
(
2019
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012128963
Saved in:
6
Geography as branding : descriptive evidence from Taobao
Chintagunta, Pradeep K.
;
Chu, Junhong
- In:
Quantitative marketing and economics : QME
19
(
2021
)
1
,
pp. 53-92
Persistent link: https://www.econbiz.de/10012488949
Saved in:
7
Role of attitudes in Brazil's country brand image
Giraldi, Janaina de Moura Engracia
;
Maheshwari, Vishwas
; …
- In:
International journal of business and globalisation : IJBG
21
(
2018
)
3
,
pp. 297-307
Persistent link: https://www.econbiz.de/10011967094
Saved in:
8
Mortality salience effects on evaluations of foreign brands : evidence from India
Banerjee, Shubhomoy
;
Ghosh, Abhijit
;
Kagan, Albert
; …
- In:
Journal of international consumer marketing
31
(
2019
)
2
,
pp. 147-161
Persistent link: https://www.econbiz.de/10012200713
Saved in:
9
Experience marketing in country branding : theoretical developments and an Estonian case study
Same, Siiri
- In:
Research in economics and business : Central and …
6
(
2014
)
1
,
pp. 65-88
Persistent link: https://www.econbiz.de/10010434547
Saved in:
10
The affecvtive and cognitive components as factors in country branding
Petkovska Mirčevska, Tatjana
;
Daniloska, Nataša
; …
- In:
Economic development : journal of the Institute of …
15
(
2013
)
1/2
,
pp. 45-57
Persistent link: https://www.econbiz.de/10010191587
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